Ehsan Maani Email and Phone Number
With over 10 years of technical leadership experience, I have successfully developed innovative ideas for new technologies, trained, mentored, and managed software engineering, machine learning, and data science teams to bring these ideas to life.Engineering lead for ads optimization in Display and Video 360. Developed new technologies in ad retrieval, targeting optimization, bidding optimization, auction and competition modeling, and user behavior modeling (utilizing the power of ML/AI). Oversaw a 20x increase in optimized traffic revenue over a span of 7 years. Engineering lead for machine resource optimization in Google’s Display Ads serving stack. Built a large-scale automated ad serving optimization platform that applies to all Google Display ads traffic. Extensive experience with various aspects of the advertising ecosystem including DSPs, SSPs, search advertising, ad servers, ad networks, auction dynamics & exchanges, inventory types.
- Website:
- google.com
- Employees:
- 1
- Company phone:
- 916.253.7820
-
Director Of EngineeringGoogle Oct 2023 - PresentMountain View, Ca, Us -
Senior Staff Software Engineer/ManagerGoogle Nov 2020 - PresentMountain View, Ca, UsI lead multiple software engineering and data science teams with the following responsibilities:* Resource Optimization for Display, Video, and App Ads: Google receives a massive number of ad requests every second, requiring millions of machines to process these requests. We developed a large-scale optimization platform that automatically optimized a series of serving knobs such that computational resources can be best spent processing only relevant ad queries.* Optimization Features and Technologies in Display and Video 360 (DBM): My team utilizes a variety of Machine Learning, Optimization, Statistical Modeling, and large-scale data processing techniques to optimize advertiser's bids in real time to power a suite of auto-bidding products in DV360, delivering unparalleled return-on-investment to tens of thousands of advertisers worldwide. I lead the team to develop and successfully deploy new technologies in all aspects of an ad serving system (e.g., ad retrieval, targeting optimization, bidding optimization, auction and competition modeling, and user behavior modeling) transforming the platform to an industry-leading performance DSP. -
Staff Software Engineer/ManagerGoogle Dec 2014 - Nov 2020Mountain View, Ca, Us -
Software EngineerApple Aug 2012 - Nov 2014Cupertino, California, Us-- Designer of Apple Watch’s heart rate monitor algorithm, including motion rejection and pulse rate extraction components.-- Full implementation of the algorithm in Matlab and C/C++ for both Mac OS and iOStargets.-- Consultation with hardware team on the choices of wavelength, number and distancesof LED-Photodiode pairs, etc. through design and analysis of targeted user studies.-- Design of intermediate signal quality metrics for fast assessment of various hardwarechoices (predictive of performance under motion).-- Sole/main innovator on key patents regarding PPG-based heart rate monitoring duringexercise, and gesture recognition in wrist-worn wearable devices using sensor fusion. -
Senior Applied Research EngineerSony Electronics Nov 2009 - Jul 2012San Diego - Us | Tokyo - Jp, UsDeveloped and contributed cutting-edge algorithms (and software) for the HEVC video compression standard. HEVC was jointly developed by ISO/IEC Moving Picture Experts Group(MPEG) and ITU-T Video Coding Experts Group (VCEG). -
Research AssistantNorthwestern University Sep 2004 - Nov 2009
-
InternDolby Laboratories Jun 2008 - Oct 2008San Francisco, California, Us-- Contributions to reference software of H.264/AVC video compression standard including implementation of Adaptive Rounding and Bi-prediction support for sub-macroblock partitions.-- Algorithm design for fast mode selection in H.264/AVC
Ehsan Maani Education Details
-
Northwestern UniversityElectical Engineering -
Sharif University Of TechnologyPhysics
Frequently Asked Questions about Ehsan Maani
What company does Ehsan Maani work for?
Ehsan Maani works for Google
What is Ehsan Maani's role at the current company?
Ehsan Maani's current role is Director of Engineering, YouTube Ads Optimization & AI.
What schools did Ehsan Maani attend?
Ehsan Maani attended Northwestern University, Sharif University Of Technology.
Who are Ehsan Maani's colleagues?
Ehsan Maani's colleagues are Jiahui Chen, Archana Varanasi, Romeo Lampard, Devang Raj Arora, Mark Bread, Artin Ariyamehr, Юрий Краснянский.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial