1/ Trading (export and import activities) .2/ business consulting services

Marketing, Sales, and P&L responsibility for all area activities. Direct the sales activities for the industry segment, selling AFRICAN PAINTS products to target customers. Assessed business current situation and developed SWOT analysis to come up with new proposals that maintain, support company strengths and opportunities and solve company weaknesses and threats. Create and nurture a well-balanced, diverse, focused team through motivation, leadership, training, and establishment of sales process as the foundation of business success. Plan, develop, and direct the distribution efforts.  Create and execute the annual, monthly, weekly and daily sales business plans. Set & achieve the annual sales and Expense Budget Objectives. Analyze & follow up the sales on regular basis, and took corrective Actions if the performance is behind the plan baseline. Manage and execute the customers' service policy. Manage the team with motivation and discipline & set up the annual training & development plan. Set up of distribution routes & channels and continual update and adjustment of them when required. Work with sales force to ensure objectives are met implementation as per Cycle priorities. Responsible for coordinating activities of specialists in production, sales, advertising, promotion, research and development, marketing research, purchasing, distribution, package development, and finance. Conceptualize, produce and enforce the visual identity. Preserve consistency while ensuring that all branded materials express the most effective and recognizable company message.

 Plan, develop, and direct the marketing efforts for Savola brands. Responsible for coordinating activities of specialists in production, sales, advertising, promotion, research and development, marketing research, purchasing, distribution, package development, and finance. Conceptualize, produce and enforce the visual identity for Savola Brands. Preserve consistency while ensuring that all branded materials express the most effective and recognizable company messageAccomplishments:  Increase market Share from 8% in 2008 to 15% in 2009 and 18% in 2010. Increase sale growth by 95% by end of 2009 Developing & introducing new product package (Sabah Pouch 240ml). Maintaining adequate controls to ensure effective and efficient utilization of corporate resources assigned me and to ensure timely completion of my assigned task.

Plan and recommend the following issues 1. Long and short range studies, plans, procedures, policies, and controls which will promote marketing effectiveness in the attainment of the corporate and division objectives 2. Prepare and submit annual budget and revision thereof for research activities to the marketing manager for approval.3. Marketing studies and researches (quantitative and qualitative) for use in all marketing functions, including but not limited to evaluation of:a) Size and location of market.b) Sales and distribution methods, channels and territoriesc) Present products, product lines extension, and new products.d) Sales promotions and advertising programs.e) Products and markets of possible acquisition and mergers.4. Studies of current situation, trends, industry activity and position.5. Contributed the team that Introduced and launched new products for Sayga Flour Mills such as Sayga bread, Sweets pre mixes products and foremost milk powder.6. As a member of marketing team reporting to marketing manager, assisting the corporate executives, marketing staff and operating management to obtain optimum sales volume at minimum cost.7. Managed many projects that concerning international Exhibitions participations.