I'm a strategic commercial consultant specializing in international markets. I assist SMEs in creating, developing, or restructuring their business through geo-expansion analysis, defining the "go-to-market" strategy, and reviewing the commercial structure with a particular focus on skills and the level of engagement of individuals.Most projects aimed at entering new foreign markets fail primarily for these reasons:- Limited market knowledge,- Lack of an effective strategy,- Poor involvement of people in the execution phase.This is why, together with Marco Blasioli, I founded Stratagema: a company that provides SMEs with the skills and methods necessary to safely tackle market challenges. The success of my consultancy are both quantitative and qualitative results:• Increase in turnover up to 2 times the starting situation, • Increase in efficiency through the revision of internal processes, which leads, in some cases, to a reduction of up to 30% in costs.
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Ceo And FounderStratagema SrlLombardy, Italy -
Ceo & FounderStratagema Srl Feb 2023 - PresentBergamo, Lombardy, ItalyStratagema's intervention areas focus on medium and long-term corporate strategy with a significant emphasis on market and customer segmentation, including international markets. In addition to market and internal analysis, we support top management in defining the strategy and oversee the execution phase to coordinate key figures in achieving the desired corporate objectives. -
Project Management & Business Plan ProfessorFondazione Enaip Lombardia Oct 2023 - PresentBergamo, Lombardy, Italy -
Independent Consultant In Sales, Marketing, And CommunicationEmanuela Riboni Jan 2012 - Sep 2023Terno D'IsolaI supported SMEs in developing their market through these activities: • Analysis of the starting company situation: trends, market, competition, processes, internal skills• Business Model Canvas and Business Plan• Review of company processes, especially in sales • Review of products and packaging• Structuring of the sales network• Company certification and assessment of requirements for international expansion or import into Italy• Opening of international markets as a TEM (Temporary Export Manager)• Staff training and definition of individual development paths to achieve better involvement and participation from the involved teams.I managed projects in the agri-food, fashion and accessories, packaging, and industrial production sectors for SMEs. I also worked in large companies, leveraging previous experience in an international environment.
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Vice Sales ManagerMinipack-Torre Spa Jan 2008 - 2012I was responsible for the USA, France, and UK branches as well as key clients. I coordinated the sales staff, reporting to the Sales Director and the Board of Directors. -
Area Export ManagerMinipack-Torre Spa Jan 2006 - Dec 2007Dalmine-Bg-ItalyAs head of the food division, I oversaw the development of the sales network in European, American, and Asian markets.
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Area Export ManagerPavoni Italia S.P.A. 2003 - 2006I had the dual objective of consolidating and developing the European market. Additionally, I oversaw the opening of the Russian market. Sector: Bakery Equipment and HO.RE.CA. -
Sales Director AssistantFbm Hudson Italiana Spa Mar 2002 - Aug 2003Terno D'Isola-Bg-ItalyI was the Assistant to the Sales Director of the subsidiary FBM-ICOSS Srl, handling international business relations. I also managed marketing activities, organized international exhibitions, and private events.
Emanuela Riboni Education Details
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Business/Managerial Economics -
Managerial Economics Track -
Liceo Scientifico Filippo LussanaBusiness & Management
Frequently Asked Questions about Emanuela Riboni
What company does Emanuela Riboni work for?
Emanuela Riboni works for Stratagema Srl
What is Emanuela Riboni's role at the current company?
Emanuela Riboni's current role is CEO and Founder.
What schools did Emanuela Riboni attend?
Emanuela Riboni attended Université Paris-Est Créteil (Upec), Università Degli Studi Di Bergamo, Liceo Scientifico Filippo Lussana.
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