57 South is a full service design agency nestled near University City in West Philadelphia.Our agency was founded upon these core values: Love what you do, and do what you love.With that in mind our team of savvy creatives and dynamic project managers have the power to makeevery project come to life with it’s on individual spark of creativity. Our strategic methodology iscontinuously adapting to the ever evolving field of technology and communication.

• Strategize and manage the delivery of individual experiences in the scope of our larger product sets and design ecosystem.• Demonstrate exceptional visual and product design skills and a mastery of color, composition, form and story with every task and project.• Ensure a consistent, unified user experience across all platforms, basing decisions on industry-standard methodologies, user research, visual patterns and style guides.• Deliver production-ready UX designs in alignment with overarching business and CX goals• Rapidly drive progress of existing work to project completion• Serve as a mentor and coach and contribute to the growing library of knowledge around User-Centered Design, through the products developed and best practice research

• Drive user experience design and direction for Barclays iOS and Android apps• Define user stories and manage expectations for upcoming sprints• Work hand and hand with development team through project iterations • Produced wireframes, and interactive prototypes • Led design conceptualization for new business objectives • Participated in various agile training workshops

• Conceived and executed brand applications in both traditional and digital channels• Designed print based materials quickly and efficiently• Created clean, dynamic interactive layouts with highly organized .psd files• Integrated brand identity throughout execution• Collaborated across internal and external channels• Helped to define the vision, direction and goals for projects on the art side• Provide a consistent quality of work• Operated at a high level in a high-pressure, highly-dynamic environment

* Directed the creative function so that the environment, culture, and team thrived* Ensured that the creative function operates in an efficient, profitable manner* Ensured that the high quality of creative and production was constantly upheld* Delivered strategic communication solutions* Managed the evolution of the agency’s technology and marketing needs* User Experience lead for mobile and web applications* Sparked brand (identity and messaging) development for web and mobile applications* Establish user interface guidelines and principles* Responsible for QA and ongoing maintenance for clients* Lead international development teams* Crafted proposals, style guides and instructional documents for clients and end users

• Created and presented concepts for client campaigns and new business opportunities• Oversaw a broad range of digital projects, which can include banners, large sites, brand development, mobile apps, video and presentations.• Reviewed and directed work of project teams, taking quality of design, strategic accuracy, and adherence to client goals and brand style guidelines into account.• Presented work internally and to clients.• Collaborated with Delivery, Account Services, Technology, Creative Leads, copywriting, and UX to incorporate revisions from client and/or team as needed.• Reviewed quality of final product, packages and delivers final deliverables to project managers and/or clients.• Ensured that the scope is clear and agreed upon, driving scope discussions if necessary.• Followed creative briefs by interpreting instructions and disseminating results to team members in an effective manner.• Managed design resources for approved projects.• Delivered products in a timely fashion to meet set deadlines.

* Managed the design staff and interactive communication initiatives.* Prioritized and managed creative and design related requests.* Collaborated with product manager/program manager on content plan and functional specification.* Managed relationships with external design vendors and production agencies.* Worked closely with the manager of brand development as the gatekeeper for the firm's brand identity guidelines.* Ensured messaging and design are on target and on brand.* Oversaw the design development of marketing and promotional materials, including print advertisements; collateral; web site; interactive communications; event branding; and the various internal and external communication materials.* Identified areas where marketing initiatives need to be improved or adjusted based on internal and client needs.* Served as the chief IA / UX lead for an Open-Source CMS platform (CMS Made Simple).

* Established and drove the creative vision of top level projects. I directly collaborated with design researchers, technologists, and other engineers and creative directors on these projects. * Implemented design (UI / Front End Development) for new websites and landing pages* Created intuitive interfaces and interaction layers using best practices, the latest Web trends and all available tools to augment the user experience* Designed, and developed email campaigns* Brands: NBA, NFL, Dicks Sporting Goods, NHL, NBA, HBO, Nascar, Sports Authority, Toys R Us, Nickelodeon and many more.