Luo Emelie

Luo Emelie Email and Phone Number

Vice President Business Strategy Beneunder | Corporate Strategy Expert @ Beneunder
Luo Emelie's Location
Shanghai, China, China
About Luo Emelie

With over 21 years’ experience across multiple domains, I excel in product ideation, supply chain management, go-to-market strategy, merchandising, and branding. I’m strong at identifying business opportunities and developing scalable solutions that enhance customer experience and satisfaction.I am passionate about people and problem-solving, and I have been managing and mentoring teams for over 16 years in different roles. I also work part-time as a trainer, workshop facilitator, and personal coach, helping others develop their skills and potential.Key highlights:Brand and commercial Strategy: 5+ years of focused expertise in sports strategy, commercial strategy, retail structures, and operational processes.Product innovation and Development: 6+ years of proficiency in product innovation, market understanding, and identifying user needs.Production and supply chain Management: 10+ years of experience in production, sourcing, procurement, and business development.Team leadership and Development: 16+ years of leading and developing teams, including managing a 400+ member business project team. Analytical and communication skill: Strong analytical skills for dissecting complex business challenges, identify key opportunities, and develop data-driven solutions that drive business growth. Proven communication and interpersonal skills, for effective collaboration and stakeholder engagement.

Luo Emelie's Current Company Details
Beneunder

Beneunder

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Vice President Business Strategy Beneunder | Corporate Strategy Expert
Luo Emelie Work Experience Details
  • Beneunder
    Vice President Business Strategy
    Beneunder Apr 2023 - Present
    -Form and lead the team to identify business opportunity and develop scalable solutions.- Prioritize objectives and implement strategies to achieve company initiatives as part of the leadership team.- Deploy data and research to drive cross-business corporate prioritization.- Collaborate with stakeholders to achieve mutual goals.
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  • Amazon
    Account Manager Team Lead
    Amazon Sep 2021 - Apr 2023
    Shanghai
    - Be responsible for driving programs and setting processes within my team and be the key advocate for my category, expanding selection, and helping to define, shape and execute long-term strategic initiatives. - Work with various stakeholders and teams across the Amazon organization both locally and internationally, to drive improvements in business development conversations in a scalable and self-service format.-Lead a team of account managers who work directly with Selling Partners and on projects to improve the existing selling partners overall experience.
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  • Quechua, Decathlon Group
    Brand Director
    Quechua, Decathlon Group Aug 2016 - Sep 2021
    Shanghai, China
    Take in charge of brand development in China. Mange offer, supply, merchandising, communication, etcWork on 5 year strategy as well commercial policy
  • Decathlon China 迪卡侬中国
    Brand Commercial Director
    Decathlon China 迪卡侬中国 Sep 2014 - Jul 2016
    Shanghai City, China
    Make commercial strategy for team sports in ChinaManage store merchandisingVisit store and make commercial animationsCollect market and store feedback to improve offer
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  • Quechua
    Retail Supplier
    Quechua Jan 2013 - Sep 2014
    Shanghai City, China
    1. According to market study and business result, select the new season products from international offer for all China stores, and build up the best China offer catalogue.
2. Negotiate the purchase price, define the margin, retail price, and manage economy result of the offer, boost the business through different promotion strategies with commercial or communication team.
3. Cooperate with store and production team/suppliers to make sure right stock at right time.
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  • Decathlon
    Component Team Manager
    Decathlon Oct 2008 - Jul 2012
    Shanghai City, China
    1. Recruit people and build up the team. High demand in management to help team to progress for better performance.
2. Forecast activity and make own budget.  
3. Grantee and manage the economy performance.
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  • Decathlon
    Technical Purchaser
    Decathlon Apr 2006 - Oct 2008
    Shanghai City, China
    1. Guarantee the good quality through inspection, factory quality audit, material control, etc.
 2. Negotiate with suppliers to get best price for customers.
3. Sourcing whole china for qualified supplier
4. Cooperate with product engineer on new product development.
4. Manage lean project and implement in suppliers. 
5. Make social audit to guarantee the social responsibility
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Luo Emelie Education Details

Frequently Asked Questions about Luo Emelie

What company does Luo Emelie work for?

Luo Emelie works for Beneunder

What is Luo Emelie's role at the current company?

Luo Emelie's current role is Vice President Business Strategy Beneunder | Corporate Strategy Expert.

What schools did Luo Emelie attend?

Luo Emelie attended Stanford University Graduate School Of Business, Sichuan International Study University, University Of Aberdeen.

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