Emily Aasen, Mba/Hca Email & Phone Number

St. Louis, Mo, Us

St. Louis, Mo, Us

St. Louis, Mo, Us

-Develops and implements marketing plans for clinical services in pursuit of volume, market share and preference goals. Conducts research, interviews, writes, obtains approvals, coordinates photo-shoots and other production elements, and assists with planning and distribution via appropriate channels including social media, web, traditional media and collateral materials-Interviews, writes, coordinates, produces and distributes marketing content; may serve as editor of publications and collateral materials to ensure target messaging-Identifies metrics to measure effectiveness of campaigns/projects/events. Analyzes results, prepares reports to support planning initiatives and recommends improvements-Demonstrates broad understanding of department/HSO goals. Helps to create and implement plans that align with strategic objectives, using content development, publications, digital marketing, collateral production, social media management, sponsorship/partnership support, and clinical service line outreach opportunities-Oversees planning, development and production of consumer and physician marketing materials, including physician outreach, patient education, and general and targeted consumer outreach

New York, Ny, Us

• Responsible for intake and delegation of domestic and internationally applicable creative assets within the Creative Services department• Assessed, categorized and prioritized incoming project requests, ensuring each adhered to most current creative process• Planned and tracked deadlines in coordination with internal teams of all creative materials, including print, digital, interactive, email and social• Demonstrated understanding of media and marketing strategies utilized by Creative Services department• Responsible for trafficking specific campaign elements and generating traffic reports as needed• Served as tool administrator, supporting automated project platform (Workfront)

• Researched, developed and created social media content as needed to promote engagement and gain leads (Facebook/Instagram)• Implemented email campaigns for client engagement and buyer needs• Coordinated marketing design and materials with vendors• Controlled company website design edits• Used KW COMMAND to track and engage real estate leads, tailoring social media ads as needed (by location, price range, etc.)• Participated in ongoing coaching + education practices and applications• Systematized client leads and referrals through KWCOMMAND CRM platform capabilities• Spearheaded client appreciation events, virtually and in-person

Fenton, Missouri, Us

• Managed company website and social media platforms, including brand refresh efforts• Created social content across all platforms; Coordinated project trade photography and video• Assisted in market research; gathered client information as well as that of other industry leaders to support development of sales and marketing• Designed, developed and produced marketing print publications for domestic and international partners; provided graphic design aid to support marketing materials and project proposals

Baton Rouge, La, Us

• Managed assigned Coffee Service Division (CSD) marketing budget • Supported the development and implementation of multi-channel marketing strategies to increase volume, market share and profitability• Collaborated with Innovation and Brand Marketing teams to identify, develop and introduce channel-specific products and services• Coordinated CSD email marketing campaign by establishing messaging points and mining clientele data from CRM system• Coordinated the complete design, production, delivery and installation of customer-facing displays, point of sale items and promotional merchandise• Led cross-functional teams in marketing, innovation, design and sales in the development of new marketing initiatives and special projects• Led Brand Ambassador team, Louisiana region-focused on new product launches and events

Baton Rouge, La, Us

Baton Rouge, Louisiana, Us

• Examined and organized marketing data through our EMR system to generatemarketing reports, find trends and document patterns• Initiated referral relationships with local physicians and healthcare specialists• Coordinated B2B marketing tactics for each urgent care entity/region• Developed and maintained a creative and informative email newsletter campaignfor each entity• Designed email marketing campaigns using Constant Contact and MailChimp• Participated in negotiation of media and advertising contracts and ad buying• Sought out relationship and sponsorship opportunities with localbusiness/business owners• Drafted press releases• Developed strategies to measure patient volume number correlation to marketingefforts and adjusted accordingly to maximize marketing campaign success• Facilitated and organized community-wide health awareness events• Documented all routes, contacts, follow-ups and event participation so as to bestdelineate which tactics were most successful; allocated proper marketingresources in the community where determined necessary

Master Of Business Administration (Mba), Health/Health Care Administration/Management

Bachelor Of Science, Health And Human Performance With A Concentration In Health Promotion

Public Health