Develop and pitch engaging, revenue driven convergent marketing campaigns in response to client RFPs. Build social media strategy and outreach for each campaign utilizing MTV’s presence on Snapchat, Twitter, Facebook, Instagram, Vine, etc.Compose rough social copy for all campaign talent.Track all campaign social posts and measure the success of each for client reporting and delivery.Lead team brainstorm sessions.Provide constant flow of communication between internal and external teams.Assist in casting for all co-branded content featuring social influencers, MTV and/or Industry talent.Lead pop-culture update section of weekly team meetings.Brief talent on brand objectives and supervise production shoots for television, editorial and social media content. Administer talent payments and manage overall campaign budget.Oversee execution of on the ground events including the MTV VMA’s, Fandom Awards, Woodies, etc.Present campaign highlights and success measurements to clients.Serve as Marketing show-point for MTV’s original scripted series

Support multiple Sales teams for all aspects of account management during the selling cycle.Maintain assigned accounts on a day-to-day basis after the close of a sale.Coordinate with Sales, P&I, and Commercial Operations to track liability, maintain schedule changes, and reconcile discrepancies.Work closely with billing teams to reconcile and clear invoices, monitor accounts, and issue invoice adjustments.Build and maintain relationships with advertising agencies through various forms of on-going communication.Work with Marketing and Promos to book sponsorship elements and added value. Train new Client Service Representatives through daily shadowing, and work delegation.Track 21+ Audience through weekly updated research, and create graphic chart to distribute to Sales teams. Lock alcohol advertisers to 71.6% 21+ hours.Track 18+ Audience through weekly updated research, and lock tobacco advertisers to 80% 18+ hours.Maintain Data Science buys based on Shireson research.Create quarterly Vh1 360 Snapshot (Graphic one-sheet compilation of original programming, events and linear specials).Generate creative and logical solutions to ensure deals deliver in the event of excessive program restrictions, short flights, and low network avails.Cover accounts for multiple sales teams in the absence of other VH1 assistants.Create cover letters summarizing deals’ actualized delivery, and make sure deals will deliver in future weeks if they are projecting to under-deliver.Create transition document to maintain and organize agency contact information, and instructions specific to advertisers or deals. Proficient use of WIDE ORBIT, GABRIEL and PLAN-IT systems to manage deals.

Update marquees, plexis, web sites, and telephone lines.Work PromoWest events to setup and distribute promotional materials.Distribute promotional materials to local businesses, schools, and landmarks.Keep track of paid PromoWest advertisements, listings, and features in radio, print, and online media. Create press kits for distribution to local media.Create and implement marketing campaigns for assigned shows.

Assist in planning of fundraising events in 5 different Ohio cities. Manage 6 Facebook pages for SOOH and fundraising events.Write and send e-mail blasts to fundraising event attendees and volunteers.Recruit event participants and volunteers from the event’s surrounding areas. Assist Marketing department by promoting fundraising events at local businesses and schools.Assist with updating data entry and mailing list maintenance.Assist with setup and staffing of SOOH special events.Oversee volunteer groups on days of special events.

Categorize and file documents using software andimaging system.Keep updated records of completed tank safetyinspections.Analyze data of competitors and organize summary of competitor product shipments for use in development of new business and marketing to potential new clients.