Emi Fitzgerald Email & Phone Number

Dallas, Texas, United States

Integrating Toyota USA creative campaigns with earned media, public relations and owned social media

Dallas/Fort Worth Area

Director over earned media and brand social media teams at Saatchi & Saatchi for Toyota USA Plan and execute vehicle campaigns and tentpole moments including Big Game, Olympics and ParalympicsDirector influencer strategy and activations teamLead on military partnerships for client

Dallas, Tx

Vehicle campaign amplification, and lead on partnership programs including military and women's initiatives for Toyota USA.

Addison, Tx

Account director for B2C, B2B and non-profit accounts. Lead a team of account executives and the resource overlap with designers, writer and developers. Manage strategy, timelines, and budgets for the creative department. Industries:TechnologyAviationCybersecurityHealthcare technologyTransportationEconomic developmentMunicipalitiesEducationNon-profitOil and gasPublic affairs

Addison, Tx

Lead a team of project managers, designs and developers. Manage resource allocation and projects on a global level. Drive strategy for clients and interactive solutions. Maintain client relationships by generating project plans, regular status and budget updates. Quality analysis for all aspects of creative and interactive delivery.

Dallas/Fort Worth Area

Creative and Interactive project manager and strategist for national brands as well as small start-ups. Manage timelines, estimates, creative briefs and process. Spear-headed interactive projects from concept to launch. Led multiple rebranding overhaul initiatives while keeping on task and budget. Managing a team of account executives, mentoring in account management.

Dallas, Texas

Manage multiple accounts in the B2B and B2C sector, as the lead and also support for larger accounts. Generate reports, timelines, budgets. Give presentations to clients. Assist with new business.

Manage mostly consumer clients through media placement, public relations, copywriting, media planning, website development and overseeing creative production. Worked with franchisee relationships, store grand openings, brand re-launches, sponsorship agreements and ongoing marketing and advertising programs.Industries: AutomotiveFood and beverageEconomic developmentMunicipalitiesArts and communityFinancialGaming

Tight deadlines have a new meaning in television news and I learned that quicker than any education I received previously. Generated multiple stories daily, including fronted live leads. Produce, write, anchor weekend newscasts, also acting as assignment editor making news judgments. Regularly and comfortably one-man band. Play-by-play and sideline reporter for live golf and basketball tournaments. Produced all of my content for the web and was the only reporter to video blog.

Irving, Texas

Fresh out of college and in need of a job, I worked as a grip, lighting assistant and camera operator until my boss learned I could edit. It turned into a full-time job, producing and editing multiple shows, coordinating multi-camera remote shoots. Created, produced, conducted interviews and edited my own show that aired on a youth network worldwide.

Master Of Business Administration - Mba, Business Administration And Management, General

Activities and Societies: McCombs+ Leadership Fellow Graduate Women in Business Communications Chair McCombs Admissions CouncilExecutive.

Bj, Journalism-Broadcast News

Activities and Societies: KVR-TV, Admissions Office Student AssociateKVR-TV, Admissions associate, Campus tour guide