Make financial inclusion as easy as texting a friend by delivering personalized banking chatbot solutions on messaging apps to financial institutions.

• Project lead of m-kajy; designed a fully digital and mobile enabled instant nano credit and savings service for the malagasy market; first institution to partner with Orange Money; the project’s success increased the borrower customer base outreach by 600% in less than a year.• Business Project Lead for the design phase of digital financial products, key responsibilities including : developing the project proposal for approval by the regulators, pitching to, negotiating and partnering… Show more • Project lead of m-kajy; designed a fully digital and mobile enabled instant nano credit and savings service for the malagasy market; first institution to partner with Orange Money; the project’s success increased the borrower customer base outreach by 600% in less than a year.• Business Project Lead for the design phase of digital financial products, key responsibilities including : developing the project proposal for approval by the regulators, pitching to, negotiating and partnering with MNOs, managing the development and scope of the algorithmic credit scoring tool, developping the business flow, training the back office team and coordinating the marketing and communication activities for the pilot and commercial launch.• Developing, launching and analyzing targeted SMS marketing campaigns for product uptake and changes in user behavior. Show less

• Providing technical assistance on a 5-year CCA project worth CAD $4.5 million (DFATD-funded), aimed at assisting 15 agricultural cooperatives to improve marketing, production and management capacities in 2 provinces in Rwanda.• Identifying profitable business opportunities for agricultural cooperatives and developing income generating activities with respect to existing agricultural value chains including project design, feasibility study, implementation, reporting, and development of… Show more • Providing technical assistance on a 5-year CCA project worth CAD $4.5 million (DFATD-funded), aimed at assisting 15 agricultural cooperatives to improve marketing, production and management capacities in 2 provinces in Rwanda.• Identifying profitable business opportunities for agricultural cooperatives and developing income generating activities with respect to existing agricultural value chains including project design, feasibility study, implementation, reporting, and development of monitoring and evaluation tools. Show less

Développement international Desjardins (DID) is a French-Canadian corporation and a worldwide leader in the microfinance sector. It supports the creation and growth of community-based financial institutions in developing and emerging countries. DID is a subsidiary of the Desjardins Group, the top cooperative financial group in Canada.• Produced organizational and financial diagnosis among Asian credit union networks to support the establishment of a business solution and reinforce… Show more Développement international Desjardins (DID) is a French-Canadian corporation and a worldwide leader in the microfinance sector. It supports the creation and growth of community-based financial institutions in developing and emerging countries. DID is a subsidiary of the Desjardins Group, the top cooperative financial group in Canada.• Produced organizational and financial diagnosis among Asian credit union networks to support the establishment of a business solution and reinforce credit management.• Developed indicators for a social audit tool evaluating credit unions in various dimensions with a view toward providing improvements to social performance (corporate social responsibility). Show less

• Developed and implemented a social media strategy and guidelines to manage the Embassy’s presence in social networks.• Created a marketing plan for the Canadian Education Fair in Bangkok and promoted the fair through marketing activities.

• Administrated a panel management software (SONA systems) containing 580 participants.• Provided guidance to professors, research assistants and student participants in their use of the software.

MARKETING RESEARCH COURSE• Assisted students in building surveys, creating databases and performing statistical analysis with SPSS software.

(7 months) RBC Financial Group E-Commerce Chair• Ranked 85 Canadian companies’ interactive presence (based on the company’s website, its social network strategy and the presence in search engines) for the construction of an index assessing the interactive presence of Canadian brands: imarkscore.(1 year, 8 months) Omer DeSerres Retailing Chair• Performed statistical analysis of a database containing information on 700 retail stores.

PROJECT - BACHELOR OF BUSINESS ADMINISTRATION STRATEGIC ORIENTATION • Identified and summarized scientific articles dealing with academic program evaluations.• Developed web surveys for 3 different student segments, collected the data and managed the project’s database.• Contributed to the direct improvement of HEC Montréal’s B.B.A. program.

MARKET RESEARCH - ACADEMIC PROGRAM RELAUNCH• Developed web surveys, conducted individual interviews and analysed the collected information.• Redefined the academic program’s strategy, created a marketing plan and made recommendations to the team.