Emilio Quero Rodríguez Email & Phone Number

Madrid, Es

Madrid, Es

Madrid, Community Of Madrid, Spain

I represent Franchise Pool International in Spain for retail activities and other services in the franchise industry. Franchise Pool International (FPI) supports brands in expanding globally by offering tailored services that ensure alignment with local markets and connect them with ideal franchise partners. FPI’s services include market research, strategic entry planning, franchisee recruitment, training, brand adaptation, and networking opportunities.

Madrid

Madrid Area, Spain

I led the transformation and professionalization of the company. Designing and implementing a business plan and financial restructuring process has kept the company afloat. I managed a P&L of €20M and a team of 35 people.I led the Design and rollout of a new business model that has improved the commercial margin by 50%,reduced operational costs by 25%, and facilitated the purchase of 1 M.Kg of fruit from other sources.● I promoted the Design and execution of a debt restructuring plan, leaseback, and sales of non- productive assets that have ensured the company's activities.● I Built a new management team to cover operations, finance, and sales.● I Designed and implemented a new cost management system and renewed the company's ERP model.● I launched a new corporate and commercial brand image.

Santiago, Santiago Metropolitan Region, Chile

Madrid Area, Spain

Deputy member of the Executive Committee, leading the turnaround of the franchise business unit of a 1,400-store network with a turnover around €1.800M. Managing a team of 50 people distributed across the HQ and 12 regional teams.• Lead the rollout of a new franchise model in more than 90% of the franchisee network.• Reorganized and focus HQ and regional team on improving Fzze support and agile process.• Scaled up the franchise model from 45 to 60% of the 1400 store network.• Relevant improvement of main business KPI as L4L, Stock Level, O.Stock, Fzze Ebitda.• The highest average of Fzze NPS in the story of DIA franchise, moving from -37 to 49 points.

Madrid Area, Spain

Consulting boutique specialized on Retail & Franchise. We focus on the ecosystem of Stores and Franchise networks. Working on the main six pillars of the business: business model, brand image & positioning, market segmentation, network relationship model, network development and network performance.

Barcelona Y Alrededores, España

I led 56 Fitness Clubs in Spain, €26 M P&L, and a team of 24 people (6 direct reporting).Reporting to the International Director, I was responsible for 56 Fitness Clubs stores in Spain leading a team of 24 people (6 Direct Reporting). Accountable for increasing EBITDA and creating value through revenue, sales growth and new openings. Leading relationships with franchise partners in a 93% franchise model. Business development: new franchisee recruitment and developing new geographical areas. Managing at field level and coordinating with central headquarters the full range of support functions: Operations, Marketing, Development.

Madrid Y Alrededores, España

Responsible of leading all commercial & technical aspects of the development plan, managing the development pipeline and projects executions (Yearly capex of 5 M€.)

Madrid

Responsible of leading Operations & Development for the Top Five franchisees and Travel Channel in the Iberian Market. Managed more than 300 restaurants.Managed more than 300 restaurants that represent about 54% of the franchisee system in terms of sales.• Designed and implemented an operational & new business model to manage and control main KPIs: Sales, Operations Standards, P&L Performance, Guest Tracking and Openings.• Led a development agreement for Travel Channel (Airport, Rail Stations, Highways) that contributed with 20 new restaurants in strategic locations.• Head the development agreement for the entry of a new franchisee for the Portuguese market for 25 new restaurants in a period of 5 years.

Madrid Y Alrededores, España

Responsible for design, development and management of all commercial aspects, legal and technical aspects of the expansion plan, by coordinating a team of three people and contractors, management of investment budget 2 M € per year. (Member of the Committees of Management, Expansion, and Commercial.)

Madrid Y Alrededores, España

Responsible for developing and implementing the national plan for expanding the brand Foster's Hollywood and Il Tempietto, managing franchise sales (+ / - 1 M € / year), and the process of opening new stores, from capturing the location and franchisee until the restaurant opening..

Madrid Y Alrededores, España

Created the Master Franchise in the central region (9 employees Direct, Indirect 5), with a turnover of € 1 million per year, managing all aspects of the company expansion plan, recruitment and selection of franchisees, direct management of shops and as well as alternative sales channels.

Madrid Y Alrededores, España

Developed commercial and change management projects in leading companies in the areas of Consumer Goods and Retail, as Mahou, San Miguel, Arias, PR Larios and FNAC.

Caracas, Venezuela

Retail Development Manager for Southern Area Implemented the policy of Convenience Stores Company in the region, managing the development and management of the store network.

Pdd / Program For Management Development, Business Administration And Management, General

Paddb+ Programa De Alta Dirección En Digital Business / Digital Business Executive Program

Digital Business Executive Program for C-Level and Top & Senior Executives

Curso De Especialización En Gestión De Empresas Retail

Mba

Ingeniería Industrial, Especialidad Management

Education record

Education record

Education record