Managing Director (CEO) for DRUM in Sweden and part of Omnicom Media Groups leadership team (+3 billion in turnover).Launched DRUM in Sweden 2018 within OMG (Omnicom Media Group). Doing my best to get our hearts and minds to focus on growth, culture and new ways of working for the industry. We believe in Storybuilding, meaning combining data, consumer insights and brand values to empower the creativity and solutions we come up with. The ambition is to balance on the border between media and advertising. This is an area which generally lacks the motivation needed to keep great ideas and strategic efforts alive.Working with clients such as: Scandics Hotels (Nordics + Germany & Poland) Zmarta, Telge Energi, PepsiCo, Renault, Moderna Försäkringar, Ballerina, Holistic and many more.

OMD (Omnicom Media Group) is a integrated Communications agency delivering Media & Marketing solutions on a global level. In Sweden we are +100 in the staff working with hundreds of clients. Head of Creative and Content means that Im running a team of creative minds with skills all from creating ideas & content concepts to design, front-end, copy, production managers and sociala media experts. Responsible for Creative Output, Business Development, Business unit Growth and Team- & People management. Part of the Leadership Team for OMD Sweden.Continuously lecturing at Berghs School of Communication in the executive courses "Digital Leadership" & "Upgrade". My topics has been Digital Transformation & Corporate Innovation and Content Marketing. Profile: https://www.berghs.se/kursansvarig/emil-thelander/

10 years of experience within marketing. Started off with the early days of Social Media at Lunarstorm to later work at the global and iconic Absolut Vodka for now being back within consulting and the agency side. My focus has been in Digital & Content marketing in different roles and tasks with all from global campaigns, brand building, content & channel strategy, consumer acquisition to product ownership and data.As a consultant I want to support companies with a consumer centric approach, find the right tactics and ways of working to lower the barriers to enable measurable growth. I believe in a fast and agile work method were I use my network of UX, Designers, Developers, Data, Plannners, SEO/SEM Experts to Hardware Programmers on a freelance basis. That will help us putting the focus on execution.Lecturing, knowledge sharing and inspiration talk within topics such as Digital Transformation & Corporate Innovation and Content Marketing. Profile at Berghs: https://www.berghs.se/kursansvarig/emil-thelander/

Working in the Global Communications Brand Team of Absolut. Focusing on the digital appearance and strategy on a global level. - Content Strategy and Production- Product owner (user journey & user experience)- Leading the work around digital analytics and data- eCRM (Global Strategy, Implementation Salesforce, Content)- Consumer Acquisition - SEO/SEM- Local support and guidance against market companies- Global Campaigns support and creations - Collaborations & Services within new technology

At The Absolut Company my role as Digital Manager for Growth has included a wide spectrum of responsibilities from business development, product ownership, lead on tech development, content strategy, consumer acquisition (SEO/SEM), to be more data driven as an organisation (responsible for data & analytics of digital platforms).The purpose for the department is to drive innovation and business development. A model designed to accelerate growth by solving existing challenges and unlocking new opportunities, both within and outside the core business. With a growth mindset influence the organisation to be more consumer centric and to accelerate within digital.We always try to have some keywords in mind such as: Speed & Growth, Iterate & Test, Prototyping & MVP, User Experience and Consumer Value.

I was one of two co-founders to www.bomarke.com that is a brand that designs and sell premium Raincoats. This started as a hobby project (beside my full time job) together with a friend that became a great experience to create a brand from scratch and to setup the eco-system around it. Bomärke still lives on, but not with anymore support from myside. My former partner and friend is still going strong and the brand is growing on a booth local and global basis (2016).- Brand building- E-Commerce- PR (succeeded to be in TV4 morning show twice in the first 6 month)- Consumer acquisition (main focus digital)- Entrepreneurial orientation (to solve high and low responsibilities by running a business)

As in Business Development for Digital at Spoon my assignments so for are:- Develop the production process. (Agile)- Evaluate our offers - How can we improve our offers. How do we help our customers with content marketing in digital channels.- Be a trustfull advisor and innovate the companies' key accounts in digital strategy.- Find partners as technique-, marketing- and social media companies.- Be a sales representative.- Be responsive and open minded for new trends; mobile, social media, cms..

My role was to be a sales- and marketing manager for the company.Mobilwebb.com is a leading company in the new upcoming market of mobile services ("on the go"). The biggest challange was to get aquainted with their values and create a good business modell for the company.As a salesman it was booth exiting but sometimes also challenging to convince the customers that the products of Mobilwebb.com (early adopters) was a truly good investment. As a busniess developer my assignments were to create good offers, marketing activities and continuing to develope the platform.The technique developed was outsourced to the 50% owner of the company, Björn Söderberg, a social entreprenuer living i Khatmandou, Nepal. It was a great experience to work with a person who had a wider focus than capital and excel files.The offers to our customers was: - Websites developed and customized for smartphones.- Mobile Applications.Customers:Svensk GolfOdd MollySuzukiSkywaysPark & Resort (Grona lund, Komården and Furuviks parken)CitrondesignMitsubishi motors

Worked as a project leader for Xtraworks. A crowdsourced advertising agency. My assignments were to create offers and develop the platform on a commercial level. To be a representative salesman and help the customers to create briefs and work discriptions with right purpose and goals. Customers as:Burger KingSave the childrenHSR (Håll Sverige Rent)Ben & JerrysJarowskiCancerfondenEMIBusiness linked with synergies to Lunarstorm, Bloglovin, Bilddagboken, Tyda.se and so on.

Events like, Idol "on tour", Melodifestivalen, Moderaterna (election -09)