Intern
Greater Los Angeles Area
-Innovative PR is a boutique public relations firm based out of Los Angeles, CA with clientele from various industries, focused in social and digital media for marketing and content creation to keep brands at the forefront of the evolving media landscape.-Assisted in the planning and execution of events and promotions, such as product release parties, promotional events, and press tours for food, beauty, and lifestyle brands to increase client’s brand awareness.-Analyzed and summarized findings on companies, brand value, and market trends to create client’s financial marketing plans.-Established valuable partnerships with people and companies to support investment efforts and set up meetings with clients to discuss market assessment and provide strategic recommendations and shape decision-making.-Forecasted performance and strategies on the current market and emerging markets that informed management of key trends to better enable decision making and PR strategies.-Conducted market research to help generate new pitch angles for up to six clients including Shiseido, Joico, SH-RD, Proud Water, Lucky Bird Chicken, and Catt Sadler.-Drafted detailed lifestyle articles for relevant publication on supporting blogs including Buzzfeed, to enhance firm eminence