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I spent nearly 13 years at Mindbody. I started in software sales, the company had about 200 employees and just crossed 10,000 customers. Two years after I started, I moved to the payments business unit. In 2015, after a short stent away, I returned as Senior Manager, and from there, I was promoted 5 times in 8 years. When I closed my chapter, I was the SVP/GM of Payments and Partnerships, essentially the proxy-CEO for the business lines, collectively covering ~40% of revenue.I am a highly regarded and influential individual with a unique blend of qualities that make me stand out in a professional setting. My leadership style is characterized by authenticity, heart, and a strong bias for action (but not so strong that it lapses in critical thinking.) I am a skilled communicator, both in navigating difficult conversations and bridging the gap between business leadership and technical expertise. My career is marked by trust, results, and a whole lot of fun. I am a strong believer in "learn by doing." I embrace curiosity and I am not afraid to challenge thinking to get to a better result. I am currently an angel investor, LP, advisor, and mentor.
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Vp Of PaymentsSkimmerAustin, Tx, Us
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Gm Financial ServicesSimpro Software Oct 2024 - PresentBrisbane, Qld, Au -
AdvisorCoris Feb 2024 - PresentPalo Alto, Ca, Us -
Vertical Saas Payments Advisor And InvestorEb Ventures And Advising Nov 2023 - PresentI advise on payments, fintech, and partnership strategies for companies and leaders at various stages, including strategic planning/business case support, evaluating partners and RFPs, partnership strategy, negotiation support, roadmap planning, migration planning, GTM planning and execution, and team development. I invest in awesome vertical saas + fintech and health-focused companies (and anything else I find super interesting that I want to be part of and can add value.)I'm a genuine helper, making connections for prospective customers, talent, and funding. Mentorship and leadership coach, particularly for women in technology. -
Senior Vice President, Payments And Api PlatformsMindbody Oct 2022 - Dec 2023San Luis Obispo, California, UsProxy-CEO and Product Leader for Payments and Financial Services.Expanded remit to lead partner ecosystem strategy for open APIs.Led high-impact payment processing contract renewals; executed and planned multiple medium to large-scale payment processor migrations.Served on Mindbody's Executive Leadership Team and Stripe's Customer Advisory Board. -
Vice President, PaymentsMindbody Mar 2021 - Oct 2022San Luis Obispo, California, UsStrategy and Operations P&L leader for Payments and Financial Services business lines, overseeing product strategy, operations, risk, and business development globally.Launched and grew Mindbody Capital.Matrixed leader for ~70 team members, globally, spanning P&E, Ops, Risk, and Sales.Negotiated large and complex payment processing agreements with the largest brands in the wellness industry.Led highly complex, multi-year payments infrastructure and gateway migration.
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Senior Director, PaymentsMindbody May 2019 - Mar 2021San Luis Obispo, California, UsSpearheaded the vision and implementation of critical strategic initiatives in payments and financial services; identified and assessed new business opportunities and product enhancements for improved user experiences and cost optimization.Oversaw all partnerships in Payments and Financial Services.Led team that executed a large-scale payments migration for customers in Europe.Successfully led risk team to mitigate millions of dollars in potential losses due to pandemic closures.Stakeholder for payments operational processes for company-wide Salesforce upgrade migration.
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Senior Director, Strategic Product SalesMindbody Jul 2018 - May 2019San Luis Obispo, California, UsInitiated a new organization, guiding a team of Product Specialists/Solutions Engineers to grow sales of value-added products.Recruited and trained a team of over 20 Product Specialists and managers, collectively establishing, along with product GMs, the vision, objectives, and processes to surpass growth targets.Brought payments sales motion for Booker software (acquired Apr 2018) in-house post-Stripe (aka Mindbody Payments) implementation, improving attach rates from 50% to over 70%.
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Director, Payments Sales & OperationsMindbody Jan 2018 - Jul 2018San Luis Obispo, California, UsPlanning and execution of strategic payments initiatives, notably our first large Stripe implementation. Day-to-day relationship management with processing partners to align on sales strategies, processes, and tools. Support executive leadership in assessing new partners and negotiating complex contracts.Assist VP, Sales Operations with budget and performance data for Board of Directors and other stakeholders.
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Senior Manager, PaymentsMindbody Jun 2015 - Jan 2018San Luis Obispo, California, UsLed a high-volume inside sales team of Payments Sales Specialists and Payments Account Managers.Responsible for selling, maximizing adoption, and retaining integrated payments accounts for Mindbody software subscribers.Positioned the team as payments experts, providing consultation on best practices in payment processing.Drove volume growth across all commerce channels to increase payments revenue.Implemented strategic payments account management for SMB and Enterprise subscribers.Creatively managed payments costs to identify new revenue/savings opportunities and optimize the payments portfolio.Established and maintained positive relationships with processing partners aligned with company initiatives.
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Co-FounderBidlake Jul 2012 - Jun 2015Co-founded and operated boutique tailored activewear clothing line. Primarily e-commerce sales targeting young professionals in urban areas. Worked on all facets of the business including product design, sourcing manufacturing, branding and marketing, and finance.We were featured in targeted, niche publications such as Momentum Magazine and popular commuter lifestyle blogs. We ran the business for three years, but ultimately folded. We made some wrong turns with branding, the product line, and inventory. Ultimately, we needed to raise capital, but had lost our passion to keep it going.
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Payments SpecialistMindbody, Inc. Jan 2013 - Apr 2014San Luis Obispo, California, UsResponsible for consulting on integrated payments to new and prospective Mindbody customers, driving payments adoption as a critical component for business success using Mindbody, while adding revenue and increasing ARPS for the company. In this role, I was responsible for being a payments expert, not only for our customers but also as a resource for internal teams. My consultative sales approach and grit to keep going month after month put me as one of the top reps during my time in this position.
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Senior Software Sales SpecialistMindbody, Inc. Nov 2010 - Jan 2013San Luis Obispo, California, UsSaaS software sales to businesses in fitness, wellness, and beauty markets. Started during early-mid stage growth at Mindbody with ~200 employees, ~20 sales reps, and 10,000 customers.
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MbaCalifornia Polytechnic State University - San Luis Obispo Aug 2009 - Jan 2011San Luis Obispo, Ca, UsGraduate with distinctionPeak Learning Hire Education Mentorship ProgramTeam Lead, Bank of America Low Income Housing ChallengeInternational Business Tour - India -
Donor Relations ManagerGreater Des Moines Habitat For Humanity Mar 2006 - Aug 2009Des Moines, Ia, UsResponsible for building business relationships to secure material donations. I helped grow retail store sales from an average of $42,000 per month to $134,000 over the course of 2 1/2 years. Developed and managed donor information database.After struggling to find my place in the wellness space, I took a foray into non-profit. This was an incredible experience at a very unconventional job. I wore many hats, with old blue jeans and work boots. We kept tons of new and reusable materials out of landfills and helped so many underserved members of the Des Moines community. -
Aquatics Coordinator And Personal TrainerNorthwest Athletic Club (Acquired By Lifetime Fitness) Nov 2005 - Mar 2006In less than 3 months, I grew the aquatics program to meet and exceed the budget for the first time in over a year by personally recruiting members, working with membership sales to promote lessons, adding new programs, and teaching private lessons.When the Athletic Director resigned, she recommended to NWAC senior management that I step into the role, but I was not considered due to "lack of experience."
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Health Screening SpecialistPrincipal Financial Group Jan 2005 - Oct 2005Des Moines, Iowa, UsDelivered consultative and professional health screenings across the country for members of Principal health insurance.This was my first "real" job outside of the service industry (I worked in restaurants for 10+ years as a server and manager.)
Emily Bartels Skills
Emily Bartels Education Details
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California Polytechnic State University-San Luis ObispoGeneral -
University Of IowaHealth Promotion
Frequently Asked Questions about Emily Bartels
What company does Emily Bartels work for?
Emily Bartels works for Skimmer
What is Emily Bartels's role at the current company?
Emily Bartels's current role is VP of Payments.
What is Emily Bartels's email address?
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What is Emily Bartels's direct phone number?
Emily Bartels's direct phone number is +180524*****
What schools did Emily Bartels attend?
Emily Bartels attended California Polytechnic State University-San Luis Obispo, University Of Iowa.
What are some of Emily Bartels's interests?
Emily Bartels has interest in Business Strategy, Business Management, International Travel, Cooking, Skiing, Cycling, Health And Wellness, Running, Sales, Triathlon.
What skills is Emily Bartels known for?
Emily Bartels has skills like Leadership, Sales, Fundraising, Management, Direct Sales, Salesforce.com, Non Profits, Business Strategy, Customer Service, Business Development, Donor Relations.
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