As the Assistant Director of Programming & Marketing at the Siebel Center for Design, I bring together faculty, staff, and external partners to create and execute a wide range of design-related programs and events. I ensure every event runs smoothly, from the initial planning stages to the final evaluation, and I manage a talented team of staff and student content creators to drive our marketing efforts. Together, we craft engaging content and build strong connections with our community to highlight the Center's innovative work.In this role, I focus on aligning our programming and marketing strategies with the Center's overall goals while managing budgets and seeking out new opportunities for funding and partnerships. I’m also passionate about student engagement, working closely with them to shape programs that meet their needs and leading the SCD Resident Student Organization program. To track our success, I implement evaluation metrics and keep our leadership informed on our progress.

As the Interim Marketing Lead at Siebel Center for Design, I oversee comprehensive marketing strategies in close coordination with leadership and the SCD team. My responsibilities encompass the oversight of all communication channels, content development, and the strategic planning and scheduling of communications. Collaborating seamlessly with Graphic Design, I orchestrate the creation of compelling content and materials tailored to amplify the Center's marketing initiatives and campaigns. Furthermore, I cultivate and manage a dynamic student team of content creators, empowering them to effectively bolster SCD communications and outreach efforts. Through strategic collaboration and innovative approaches, I play a pivotal role in enhancing the visibility and impact of Siebel Center for Design within its diverse community and beyond.

In my role, I am at the heart of driving collaboration, creativity, and innovation within the UIUC design community. My role encompasses a diverse range of responsibilities that collectively empower me to steer program coordination, strategic planning, and effective team management, all in alignment with the overarching mission and objectives of the center.At the core of my role is the cultivation and maintenance of robust relationships with SCD collaborators, resident users, and campus partners. Through consistent & open lines of communication, I formulate programming and space utilization plans that intricately weave in the SCD mission, thereby maximizing the benefits for all SCD users. This includes dynamic collaborations with the SCD Team and external partners, which have led to the conception, coordination, and successful execution of a wide array of programming initiatives.My collaborative efforts span a wide spectrum of engagement. I pride myself in ensuring seamless programming requisites for activities hosted within SCD. This involves not only adept allocation and scheduling of resources and spaces but also streamlined access for both resident users and guests, fostering a thriving environment for creativity to flourish.My role entails serving as a trusted guide to student organizations, offering event coordination guidance and support that ensures the seamless execution of their initiatives. This mentorship aspect of my role reflects my commitment to fostering the next generation of leaders and innovators.A key dimension of my responsibilities revolves around the management of the dynamic workforce that fuels SCD's vibrant atmosphere. I oversee the recruitment, training, scheduling, and supervision of a team of student staff. This team plays a pivotal role in delivering exceptional services, underpinning the successful execution of SCD activities, including the renowned SCD Concierge service and the array of captivating events hosted at the center.

Discovery Park’s Burton D. Morgan Center for Entrepreneurship is Purdue University’s gateway for innovation and entrepreneurship on campus. It houses a number of programs and competitions for student and faculty entrepreneurs designed to encourage innovation and discover big ideas that have potential to benefit society. My role at the Center involves being the Program Coordinator for our annual Business Model Competition, Pitch School, and our J-1 Visa Program. I teach bi-weekly workshops to 100+ students registered for our business model competition, focused on customer discovery and business model generation. I provide guidance to student entrepreneurs through weekly office hours sessions related to the competition. My role also involves managing the logistics and operations of the competition, connecting with partners both on-campus and off-campus. Our Pitch School program allows founders to practice their investor pitch to a panel of judges focused on providing valuable feedback to improve the pitch for greater success. My role in this is to schedule the session and find feedback panel members relevant to the industry the startup is in. Finally, I manage our J-1 Entrepreneurial Visa Program that allows startup founders to focus on the ideation and customer discovery phase. I manage the screening of individuals to determine if they fit the program requirements, and then guide them through the process of applying for their J-1 Visa and remaining compliant with program rules. Additionally, I manage the marketing and communication of all BDMCE's programs internally across the University and externally to alumni and community partners. I manage a team of undergraduate marketing interns that run our social media, e-mail newsletter, and produce marketing materials. I also provide administrative and operational support to all BDMCE programs, including the Faculty Entrepreneurial Learning Academy.

• Gift processing • Database (Raiser’s Edge) maintenance and management • Website (in4h.org) updates and management • Develop processes/write documentation for database management • Perform data queries to create reports for the Executive Director and Board of Directors• Event planning and management of several annual events • Develop and distribute semi-annual newsletters • Develop and distribute monthly e-mail blasts • Develop online marketing/communications strategy • Implement online marketing strategy via social media, e-mail blasts, and website

Reception and direction of all visitors to the agencyIntake and processing of all agency cash per internal control guidelinesProcess annual campaign envelopes and contributionsData entry and database maintenancePreparation and processing of general and contribution related correspondenceCoordinate appointments with CEO’s, donors and ad hoc groupsAssist in data entry, database maintenance, and invoicing for Nonprofit Resource NetworkSupport Community Impact department and programs (Read to Succeed, VITA etc.)

• Make presentations to prospective donors at various businesses to solicit donations during campaign time.• Accounting duties such as preparing monthly statements for accounts receivable, entering payments received from accounts receivable, and preparing checks for accounts payable.• Database entry and maintenance.• Creating and maintaining relationships with current and prospective donors.• Planning campaign events such as kick-off, luncheons, and other meetings/events.• Created and maintain organization’s new website, and social media accounts.

-Assist in conducting research to identify prospective donors (alumni and organizations)-Update, refine and utilize the University’s Banner database of current students and alumni and the Foundation’s Advance database of donors to track and report contact points and optimize fund-raising effectiveness.-Train and monitor other Foundation employees in using the databases.-Maintain the Foundation’s hard copy filing system.

• Researched internet, newspapers, magazines and other media to identify prospective donors. Prioritized using metrics of overall potential and expected success rates to develop a prospecting list for the Development Officers.• Maintained database and hard-copy backup files.