G.I.GENDER INTELLIGENCE Gender is a broad, multifaceted and often complex topic. From a business perspective, we see the issue of gender, as being full of possibilities. Through extensive analysis across all areas of your business, data points, external audiences, internal influence & culture, we can unlock commercial opportunities and ways that will positively impact your bottom line.

As the National Commercials Solutions Manager for the Homes Brands (Inside Out, Vogue Living, Country Style), I was the point of contact nationally for HOMES. Both for the sales team (over 200 ppl nationally and internal key stakeholders)KEY RESPONSIBILITIES:• Made sure the brand hit budget or came as close to, and reported to all key internal stakeholders monthly (Publisher, Marketing, Editor etc)• Developed, scripted and delivered bespoke client solutions, research documents and internal communications nationally• Proofed and edited internal and external communications regarding the homes brands • Assisted in training the sales team on the homes brands• Negotiated with editorial and product teams to ensure unique client centric opportunities

Accountable for both consortium and individual agencies along with several key clients across the HOMES and FOOD News Life Media portfolio.KEY RESPONSIBILITIES:• Identified and developed new business opportunities, delivering YOY revenue growth despite reduced readership and circulation across the titles and sites• Fostered internal and external stakeholder relationships • Tracked, managed and reported on portfolio revenue to budget, to both Sales Director and individual publishing teams• Trained sales executive on proposal writing and pitching, which allowed them to participate in direct negotiations and take on own group of clients

Accountable for both consortium and individual agencies along with several key clients across the FASHION News Life Media portfolio (Vogue Australia and GQ).KEY RESPONSIBILITIES:• Identified and developed new business opportunities, delivering YOY revenue growth despite reduced readership and circulation across the titles and sites• Fostered internal and external stakeholder relationships • Tracked, managed and reported on portfolio revenue to budget, to both Sales Director and individual publishing teams• Managed and fostered the key advertisers and sold in some of the largest partnerships for the brands at the time

Harpers Bazaar, madison, GRAZIA, Cosmopolitan, CLEO, SHOP, DOLLY, mens style, Cosmopolitan BrideTop clients serviced: Rip Curl, Cotton On, The Accent Group, SMART Agency (Natures Organics, Playboy, DOL Bananas), Spice & Soul agency (Russell Athletics, Sass & Fate), Spotlight, Windsor smith, ZU Shoes and many small spenders.KEY RESPONSIBILITIES:• Accurate weekly, monthly and quarterly forecasts for National Managers on behalf of Victoria for COSMO, CLEO, SHOP, DOLLY• Maintaining Market share analysis and breakdown on behalf of Victoria• Managing budget comparison reports SDLY, LY and v. Inflated targets.• Writing, designing and developing multiplatform strategic responses• Expanding client base by substantiating new leads- one per month• Responsible for growing market share and spend on client patch• Building/growing client relationships • Organising 9 appointments with clients per week • Exceeding client expectations by providing excellent service • Continually and pro-actively developing knowledge and expertise of the media landscape • Researching tools, techniques and competitive environment