Emily De Leon Email & Phone Number

• Digital Real Estate Creation: designing digital real estate assets, crafting lead generation websites that serve as powerful tools for driving business growth. Leveraged advanced SEO tactics and optimization to enhance.
• Digital Marketing Consulting: strategic digital marketing consulting engagements encompassing social media marketing, website design, content creation (blogs, podcasts, personal brands), on-page SEO, and Google My.

• Worked closely with the CMO, helping with administrative tasks and pushing projects forward.
• Created and managed social media ad campaigns, optimizing content for maximum engagement and reach.
• Designed and developed compelling landing pages to drive conversions and enhance user experience.
• Created content, edit and post videos on social media accounts, ensuring that all videos are optimized for maximum engagement and reach.
• Developed digital marketing assets including email, web copy, and blog content for use in marketing campaigns.
• Planned and executed all aspects of content marketing campaigns across various channels (social media, email, website), from ideation to reporting and optimization.

• Designed, built, and maintained website using content creation tools, management tools, and digital media.
• Created content, edit and post videos on social media accounts, ensuring that all videos are optimized for maximum engagement and reach.
• Develop digital marketing assets (email, web copy, blog copy, assets, etc) to be utilized in marketing campaigns
• Planned and execute all aspects of content marketing campaigns (socials, email, site, assets) – including ideation, calendar management, creative briefing, implementation, segmentation, QA, deployment, testing.

Toronto, Ontario, CA

• Website Redesign: Redesigned The Sector's website, focusing on user experience optimization to ensure seamless navigation and improved audience understanding.
• Content Strategy: Took charge of crafting and managing blog posts that resonated with our audience, fostering meaningful connections with partners, and ensuring alignment with the company's objectives.
• Social Media Management: To increase brand awareness and engagement, I organized a thorough social media strategy that included making interesting captions, content calendars, and creative content creation.
• Newsletter Creation: Developed and sent out monthly newsletters that efficiently informed our subscribers about company updates, industry insights, and interesting content.
• SEO Expertise: Implemented on-page SEO techniques across websites and blogs, enhancing visibility and search engine rankings, which increased organic traffic and improved online discoverability.
• Brand Building: This involved crafting a compelling landing page and intuitive intake form, and a distinctive logo towards efforts for tackling homelessness in Canada.

Toronto, Ontario, CA

• Worked with leadership to create a marketing plan that aligned with company goals and values.
• Support the Web development/management using WordPress and HubSpot CMS.
• Developed an editorial calendar for managing content, authors, and publishing dates for the blog.

Jacksonville, FL, US

• Worked on CCW Safe, Triad Financial Services, GATE Express Carwash, Danimer Scientific, and Telescope Health accounts.
• Generate and execute new ideas for growing audience and engagement across digital platforms.
• Create content calendars and implement social media assets including graphics, infographics, and photos that are consistent with brand guidelines and voice.
• Developed creative briefs and managed creative process, client approvals, and release.
• Collaborated with creative and account services departments to brainstorm concepts.
• Assisted with new business projects and creating traditional ads.

• Created the social content development process, including social media calendars and posting schedules for Pet, Sleep, and Media Realm.
• Extracted and analyzed social media analytics, including engagement and campaign KPIs to drive continuous improvement.
• Acquired potential brand collaborators.
• Explored new ways to get more clicks on affiliate links.

• Supervised team in managerial role to ensure efficiency in completing task lists, scheduling of breaks/lunches and placement of daily/weekly food orders.
• Thrived managing and improving Ebar’s Instagram page.
• Increased Instagram followers from 288–384, brand engagement rate from 4%–10% and interactions by 119.8% in March 2020.
• Researched the coffee industry, conducted a trend analysis of content creation for competitors, identifying their content pillars, interactions with customers and promotions to see how it could help Ebar’s profits and.
• Documented monthly statistics for social media traffic, engagement, lead generation and optimized for the following month.