Emily Grefer Email & Phone Number

Leiden, South Holland, Netherlands

Responsible for:- Creating, developing and managing marketing campaigns- Social media strategy and management- Email marketing using Pardot- Analyzing program statistics and managing results- Updating existing flyers and brochures for relevant events- Maintain the presentation library

New Orleans, Louisiana, United States

Co-created a financial literacy curriculum designed to educate high school seniors on the practical personal finance skills they'll need to succeed in their next steps, wherever those might take them. Aligned to the national Jump$tart Personal Finance Education Standards, our four different programs can be flexibly deployed to suit a particular classroom's needs.I have helped to develop and design the course in a user friendly format using the Teachable platform and Canva, create an interactive capstone personal finance simulation for students to put their skills to the test, planned and implemented email marketing campaigns, and demonstrated the benefits of our courses to stakeholders across the education system through virtual presentations.In Year 1, we've enrolled over 550 students in our various programs and are proud to be providing our curriculum to organizations like the Devoted Dreamers Academy, Ochsner STAR Summer Scholar Program, and several private high schools across Louisiana.

Glasgow, Scotland, United Kingdom

Started a free meal plan service designed reduce food waste in the home and to help inexperienced home chefs save time, money and effort in the kitchen. By rethinking the way we approach weekly cooking, Fresh & Lazy meal plans allow users assemble their meals in less than an hour and get out of the kitchen for the rest of the week.I have implemented and adapted a well defined marketing strategy to grow a highly engaged audience of over 23,400 (TikTok & Instagram). I developed and actively manage a search engine optimized website with over 3,300 budding home chefs. Finally, I produce zero waste meal plans on a weekly basis and advertise them to my audience on multiple social media platforms.

Edinburgh, United Kingdom

Working with the maritime industry's only real-time 3D sonar company to develop and to execute a comprehensive marketing strategy for this industry-standard subsea technology that is uniquely able to visualize moving objects underwater. Responsible for devising the global B2B marketing strategy, facilitating participation at international exhibitions, creating print and digital advertisements with the Adobe suite, using Search Engine Optimization and social media analytics to drive strategic decisions, and structuring the redesign of the website.Additionally, responsible for selling the technical support subscription to customers who already owned the technology, planned product launches for upcoming product releases, designed a new shipping system to make deployment of complex technology simpler, and translated product features into tangible benefits for customers to absorb through email newsletters and presentation decks.

Edinburgh, United Kingdom

After successfully completing the team building, pitch presenting, and idea generation FITness Programme run by the student incubator, Bright Red Triangle, I am currently working with local Scottish designer to launch a new furniture line. Wishing to expand globally, I have completed a preliminary screening, fine grained screening for market selection, and marketing strategy for his selected market.

Baton Rouge, La

In this capacity, I have run my own marketing plan from start to finish. I created and implemented the social media strategy for the office, designed new flyers and created post cards using the Adobe suite, planned two study abroad fairs for over 1,900 students, gave presentations to large groups on a regular basis, hired and trained student workers, and participated in the re-branding of Academic Programs Abroad.

Baton Rouge, La

Presented the benefits of studying abroad to large groups of people on a regular basis, answered questions via phone calls, emails, and walk in appointments from students and parents, and other assorted clerical tasks.

Baton Rouge, Louisiana

Responsible for updating the social media for Art Melt, Louisiana's largest juried art show.

Baton Rouge, La

Hospitality position where customer service was essential. I greeted and seated guests, cleared tables, rolled silverware, and served when necessary.

I edited and updated the online events calendar on a weekly basis, sent weekly invoices to clients for ad purchases, and performed other assorted clerical tasks. On occasion, I assisted the Branding Manager with the event planning of INDIEcent Exposure: Battle of the Bands and social media campaigns.

Master’S Degree, International Marketing With A Concentration In Tourism And Events, Distinction

Relevant Courses Include: Tourism Concepts and Issues, Intercultural Business Communication, Global Marketing, and International Events.

Bachelor’S Degree, Marketing And French Major, 3.63 Gpa

Relevant Courses Include: Digital Marketing, Market Research, Advanced Oral Communication in French, French Senior Seminar, and Marketing.

High School Diploma