Emily G. Email & Phone Number

Bristol, Gb

Bristol, England, United Kingdom

• Increased cold prospect engagement rate of email campaigns in HubSpot.• Project managed HubSpot implementation, became the company's "HubSpot expert," and led cross-functional teams, ensuring accurate data management and CRM best practices. • Ran highly targeted lead generation campaigns for various industries.• Launched Websites for Good affiliate program into the business, to give purpose driven organisations a means to get online, continuously managing the accounts giving us a gateway to the Australian markets. • Managed key accounts for referral solution, leading regular strategic meetings to develop tailored marketing plans.• Collaborated with senior management to renew and update website messaging by conducting competitor research, developing value proposition, creating website mock-ups and adding to the website.• Designed affiliate websites and landing pages, ensuring on-brand messaging and optimised user journeys.• Developed editorial calendar for referral solution.• Introduced new channels of marketing to the business to include video marketing and podcasts.

• Planned and executed customer lifecycle programs across all stages of the funnel through multi-channel strategies. • Collaborated across teams to brief and create content, artwork, and channel-specific sales support, ensuring seamless execution of campaigns. • Delivered compelling presentations to stakeholders, defining lifecycle strategy objectives and showcasing campaign performance and outcomes.

Bristol, United Kingdom

• Provided actionable insights to guide promotional campaigns, targeted advertising, and strategic decisions for the marketing team. • Responded to ad-hoc requests from teams across the company, delivering customer, sales, and market data. • Built and managed multi-channel behavioural campaigns through automation tools, ensuring timely execution. • Partnered with external suppliers to implement new processes and systems, enhancing team efficiency. • Developed KPI frameworks and reporting dashboards to analyse and optimise the customer journey.

Bristol, United Kingdom

Bristol, United Kingdom

Bristol

Worcester, United Kingdom