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Emily Lin Email & Phone Number

Manager, Data Analytics and Insights at Wonderland Group
Location: Boston, Massachusetts, United States 10 work roles 3 schools
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Current company
Role
Manager, Data Analytics and Insights
Location
Boston, Massachusetts, United States
Company size

Who is Emily Lin? Overview

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Emily Lin is listed as Manager, Data Analytics and Insights at Wonderland Group, a with 168 employees, based in Boston, Massachusetts, United States. AeroLeads shows a matched LinkedIn profile for Emily Lin.

Emily Lin previously worked as Co-Founder at Twentytwu and Marketing Database Analyst at Bose Corporation. Emily Lin holds Master Of Business Administration - Mba, Business Administration And Management, General from Suffolk University.

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Wonderland Group

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Profile bio

About Emily Lin

As a dual-degree holder in Business Administration and Business Analytics from Suffolk University, I bring over five years of dedicated experience in the Database industry. I am adept at leading pivotal projects, evidenced by my successful orchestration of the Datorama implementation - a sophisticated platform for harmonizing and scrutinizing paid media data. My expertise extends to innovating with AWS-DBT to develop robust marketing media data tables, a testament to my proficiency with cloud-based data transformation tools. My efforts have been central to enhancing workflow efficiencies, standardizing processes for marketing analysts and agency partners, and fortifying data reliability and precision. My technical proficiencies include Tableau, R, Python, SAS, SQL, Snowflake, Oracle, and various cloud services. My soft skills include entrepreneurship, project management, strategic planning, and problem-solving. I value collaboration, innovation, and quality in my work, and I strive to deliver data-driven insights and solutions.

Current workplace

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Wonderland Group
Wonderland Group
Manager, Data Analytics and Insights
Boston, MA, US
Employees
168
AeroLeads page
10 roles

Emily Lin work experience

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Co-Founder

Taipei City, Taiwan

Oversee and implement the organization's strategic plan and operations to fulfill the organization's short and long-term objectives● Devised and deployed dynamic pricing model to increase cash flow by 3% to 9% and reduce cost by 15%● Developed pitches to potential investors and successfully partnered with more than 15 landlords and vendors● Lead the analytical programs to strengthen the analytical capabilities within the organization

Marketing Database Analyst

Boston, Massachusetts, United States

Oversee and refine comprehensive data lifecycle management for Bose's global marketing initiatives, enhancing system efficiencies and data integrity across the organization.● Pioneer the Datorama project deployment, revolutionizing paid media data analytics, and achieving a 10+ hour reduction in manual processing and validation weekly seamline workflow processes and establishing standardization for marketing analysts and agency partners, bolstering data trustworthiness and… Show more Oversee and refine comprehensive data lifecycle management for Bose's global marketing initiatives, enhancing system efficiencies and data integrity across the organization.● Pioneer the Datorama project deployment, revolutionizing paid media data analytics, and achieving a 10+ hour reduction in manual processing and validation weekly seamline workflow processes and establishing standardization for marketing analysts and agency partners, bolstering data trustworthiness and precision● Design and execute advanced global marketing ETL strategies using AWS-DBT, efficiently processing over 1 million records daily to support reporting, analytics, and strategic insights● Work cross-functionally with internal and external partners to provide quality marketing data for insight and reduce manual preparation work by 30% monthly Show less

Apr 2023 - Jan 2024

Marketing Data Quality Analyst

Boston, Massachusetts, United States

Architected and modernized a comprehensive data validation framework to fortify data integrity, meeting diverse organizational data requisites.● Conducted rigorous validation of 20+ data sources across regions and engaged with numerous stakeholders and external agencies to identify and document critical improvement opportunities with meticulous attention to detail● Elevated documentation standards to encapsulate all necessary dimensions, metrics, and data flow, enhancing transparency… Show more Architected and modernized a comprehensive data validation framework to fortify data integrity, meeting diverse organizational data requisites.● Conducted rigorous validation of 20+ data sources across regions and engaged with numerous stakeholders and external agencies to identify and document critical improvement opportunities with meticulous attention to detail● Elevated documentation standards to encapsulate all necessary dimensions, metrics, and data flow, enhancing transparency and facilitating clearer data-driven decision-making Show less

Aug 2021 - May 2023

Reporting Analyst

Greater Boston Area

Accelerated report generation processes, achieving a 20% uplift in request processing speed through strategic optimization techniques. Query Performance Improvement:● Optimized SQL query performance, resulting in a 10% reduction in execution time by refining algorithms and database indexing● Data integrity and validation, ensuring all data is accurate, validated, and reconciled across all reports

Feb 2020 - Jul 2021

Teaching Assistant

Greater Boston Area

● Led the database migration project for Boston Red Sox● Provided one-on-one and small group instruction to Master's students in Data Analytics, Database Management using Excel, and SQL; Data Mining using SAS Enterprise Miner

Sep 2018 - Dec 2019

Sawyer Business School Graduate Program Tutor

Greater Boston Area

● Provided over 300 personalized individual and group tutoring for data analytics, data mining and data management & model● Boosted understanding of concepts and techniques for enhanced learning in students of all skill levels● Coordinated with the Center for Learning and Academic Success

Sep 2018 - Dec 2019

Data And Reporting Developer

Greater Boston Area

Reduced ETL package runtime by 33% through advanced data extraction, manipulation, and validation techniques, transitioning from SQL Server 2012 to SQL Server 2017.● Scaled the original database capacity by 200%, developing and implementing over 200 ETL packages to facilitate data integration from Oracle to SQL Server environments● Built data roadmap for a data management team with Visio to plan future data structure in the next five years

May 2019 - Aug 2019

President

Greater Boston Area

● Partnered with SGA, INTO Suffolk and Suffolk University ● Planed and effectively implemented activities and oversaw the growth of the chapter● Worked closely with both undergraduate and graduate students as well as other student groups in Suffolk University

Jun 2018 - May 2019
3 education records

Emily Lin education

Master Of Business Administration - Mba, Business Administration And Management, General

Bachelor Of Business Administration - Bba, Department Of Business Administration

FAQ

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What company does Emily Lin work for?

Emily Lin works for Wonderland Group.

What is Emily Lin's role at Wonderland Group?

Emily Lin is listed as Manager, Data Analytics and Insights at Wonderland Group.

Where is Emily Lin based?

Emily Lin is based in Boston, Massachusetts, United States while working with Wonderland Group.

What companies has Emily Lin worked for?

Emily Lin has worked for Wonderland Group, Twentytwu, Bose Corporation, Massachusetts Health Connector, and Suffolk University.

How can I contact Emily Lin?

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What schools did Emily Lin attend?

Emily Lin holds Master Of Business Administration - Mba, Business Administration And Management, General from Suffolk University.

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