- In charge of marketing for products under multiple brands of Gorilla Commerce- Research the marketplace for current trends, consumer demand and competitive landscape in order to implement accurate marketing plans- Oversee a product’s lifecycle from inception to delivery by developing a marketing scope before the launch and post-launch- Analyze weekly reports comparing actual sales numbers to forecast plans to ensure numbers are meeting goals- Work directly with the Advertising team on PPC campaigns- Collaborate with the Creative team to ensure the product messaging is accurately and effectively communicated to consumers through the listing pages, email campaigns, and social media- Collaborate with the Merchandising team for accurate forecasting and review allocations on different assortments- Collaborate with the Product Development team on consumer feedback for improvements and discuss new market opportunities

- Rebranded company by designing business logo, business card, holiday promotions, and other advertising graphics in order to create brand recognition- Discussed and implemented marketing plans in order to promote the fast-growing business by utilizing advertising, Yelp, Google Analytics, SEO - Updated website content to accurately display services offered and make it more user friendly for patients to navigate

-Represented the Career Success Center with other Peer Leaders through events and networking-Worked with assistants to contact employers regarding possible positions to promote on career success website -Market the events held by the Career Success Center through social media and other advertisements-Collaborated with center directors on how to maximize outreach to the student body -Took professional headshots for students and retouched the image with photoshop as needed -Administrative duties