Emily Li Email & Phone Number

Taoyuan City, Taiwan

- Managed inventory and procured raw materials for a plastic injection molding factory, ensuring availability for uninterrupted production.- Oversaw relations and coordination with over 900 enterprise clients, handling order processing and fulfillment.- Scheduled production dates and arranged logistics for timely delivery of finished goods.- Streamlined workflow processes to enhance operational efficiency across the supply chain.- Led a team of professionals, overseeing their work and contributing to the overall management of the supply chain operations.

- Managed brand presence on Instagram and Facebook, significantly increasing reach by 552% to 105,000 people within one year.- Boosted engagement with a 402.4% rise in interactions, totaling 3,939 engagements.- Independently conceived and produced content, including posts, short videos, unboxing clips, and voice-over edits.- Achieved a maximum of 14,000 views on a single video, highlighting effective content strategy and execution.- Collaborated with Key Opinion Leaders (KOLs) to enhance brand visibility and credibility.- Initiated and executed successful social media marketing campaigns, contributing to substantial growth in audience engagement and brand awareness.

• Spearheaded the go-to-market strategy at Dreamloan, with a focus on both online and offline marketing efforts.• Managed and executed social media campaigns, overseeing content creation, posting schedules, and audience engagement to enhance brand presence.• Led Meta ad campaigns, driving targeted traffic and customer acquisition through data-driven advertising initiatives.• Developed short video templates for marketing purposes, streamlining content creation and enhancing brand recognition.• Planned and executed offline marketing strategies, including events, partnerships, and community engagement initiatives, to expand Dreamloan's reach and impact.• Contributed to the company's overall marketing success by integrating a multi-channel approach, resulting in increased brand awareness, customer acquisition, and business growth.

• Managed end-to-end operations of an Amazon seller account, from product selection and sourcing to creating marketing assets and product listings.• Developed and optimized product listings with compelling descriptions, high-quality images, and A+ content to enhance product visibility and conversion rates.• Applied UPC codes and managed inventory and shipping logistics, ensuring timely delivery and maintaining stock levels to meet customer demand.• Implemented Amazon PPC campaigns and Meta ads to drive targeted traffic to product listings, effectively increasing product visibility and driving sales.• Conducted competitor research and market analysis to stay informed about industry trends, pricing strategies, and consumer behavior.• Successfully grew the business on Amazon by consistently improving product listings, enhancing branding, and leveraging digital marketing strategies to increase sales and profitability.

Taipei, Taipei City, Taiwan

• Conducted research and analysis of the Shopee e-commerce platform, focusing on trade dynamics and regulations.• Identified opportunities for growth and improvement on the Shopee platform.• Developed and executed strategic plans to increase sales and enhance the shopping experience for ASUS customers on Shopee.• Implemented measures to align the online shopping mall with ASUS's brand image and company policies.• Led a comprehensive redecoration of the online shopping platform to ensure consistency with the brand's values and messaging.

學士, Family And Consumer Sciences/Human Sciences

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