Emily Marsh work email
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Emily Marsh personal email
Category Manager with experience working in the consumer goods industry. Analytical and Creative. Consumer advocate. Problem-solver. Interested in the digital landscape, product marketing, new product development, consumer data, and consumer research.
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Associate Category ManagerUnileverChicago, Il, Us
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Category ManagerUnilever Jan 2022 - PresentBlackfriars, London, Gb
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Senior Category AnalystStorck Aug 2019 - Dec 2021Berlin, De- Support Kroger, Albertson’s, and Convenience businesses by crafting sell stories and decks, providing ad hoc analysis and support, contributing to strategic presentations, and liaison to internal organization- Utilize Kroger 8451 data and IRI Panel to develop insights regarding buyers, HH penetration, and loyalty metrics- Certified in Category Management by CPCA- Led the seasonal forecast process for Sales Planning to successfully monitor the holiday forecasts in order to impact production and reduce closeouts -
Category AnalystStorck Apr 2018 - Aug 2019Berlin, De- Utilize IRI Unify POS and Panel data to craft unique and compelling sales stories to sell Werther’s Original, merci, Toffifay, Mamba, and Knoppers into retailers and grow the candy category- Created material for sell-in at customers like Kroger, Albertson’s, Walmart, Costco, Target, 7-Eleven, Hy-Vee, and more- Engrained in the forecasting process for Storck as well as developing processes to improve it going forward
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Sales Analyst- Club ChannelInstant Brands Aug 2017 - Apr 2018Downers Grove, Il, Us- Manage and analyze IRI data for Pyrex, Snapware, Chicago Cutlery, Corningware brands- Communicate to the broader company POS for the club channel; be the lead for Costco sales and inventory data- Work with Costco buying team and internal World Kitchen team to create scenarios for promotional activity using historical data, trade allowance, and standard promotion lift assumptions- Generate ad-hoc reporting requests when needed to analyze promotion performance, Costco test performance, and more- Conduct Costco store audits to keep product teams aware of competitor threats in the aisle -
Senior Market Analyst-Kohler Stainless SteelKohler Co. Jan 2017 - Jul 2017Kohler, Wisconsin, Us- Category management of Kohler brand stainless steel to maintain the most effective product lines; launch appropriate product gaps for the market- Owner of Lowes Canada account and secured placement of 6 incremental products in aisle- Attend customer events/tradeshows/trainings to educate customers about the product and build relationships within the field- Utilize POS and shipment data in order to identify product/pricing gaps in the category portfolio, maintain an effective product listing, and recommend discontinuations -
Market Analyst- Kohler Stainless SteelKohler Co. Aug 2015 - Jan 2017Kohler, Wisconsin, Us- Marketing lead on cross-functional New Product Development teams to launch innovative stainless steel products- Assembled the offering for Kohler’s first retail product in Costco- Manage kitchens category trainings for various customer groups such as sales execs, showroom associates, designers, builders, and more.
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Associate Market Analyst- ShowroomsKohler Co. Jun 2014 - Aug 2015Kohler, Wisconsin, Us- Planned and executed the Bold Rewards loyalty program to align with strategic showroom initiatives and strict budget constraints- Implemented improvements to the Bold Rewards program specifically in the communication to distributor showrooms- Managed seasonal display offers on time to over 700 distributor showrooms - Built and utilized close relationships with various sales executives to understand our presence in showrooms nationwide
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Market Analyst Intern- Integrated Marketing PlansKohler Co. May 2013 - Aug 2013Kohler, Wisconsin, Us- Delivered the launch of a new product line in a growing industry for the company utilizing cross functional teams- Assisted with new and innovative solutions to market a product category internally and externally- Developed and activated a new ordering process that proved to be an essential selling tool for showrooms
Emily Marsh Skills
Emily Marsh Education Details
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University Of Illinois Urbana-ChampaignGeneral Management
Frequently Asked Questions about Emily Marsh
What company does Emily Marsh work for?
Emily Marsh works for Unilever
What is Emily Marsh's role at the current company?
Emily Marsh's current role is Associate Category Manager.
What is Emily Marsh's email address?
Emily Marsh's email address is em****@****ver.com
What schools did Emily Marsh attend?
Emily Marsh attended University Of Illinois Urbana-Champaign.
What skills is Emily Marsh known for?
Emily Marsh has skills like Social Media, Facebook, Powerpoint, Social Networking, Microsoft Word, Event Planning, Microsoft Excel, Microsoft Office, Customer Service, Social Media Marketing, Adobe Creative Suite, Fashion.
Who are Emily Marsh's colleagues?
Emily Marsh's colleagues are Ivana Crivello, Felipe Augusto, Dave Thomas, Aqiilla Zidane Akbar Iswandoko, Theany Thorn, Nicolas P., Khizar Abbas.
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