Emily Millar Email and Phone Number

Responsible for the development of social media strategies and campaigns for clients spanning various industries including travel and tourism, food and toys.

- Managed and grew a portfolio of accounts across creative, PR, social, research and strategy services, with a particular interest in digital paid media.- Worked jointly with clients to become a recognised extension of their team, by developing a true understanding of their business goals and helping to guide them in developing effective digital marketing strategies.- Collaborated with internal deliverable teams to successfully plan and execute effective brand and ecommerce paid media campaigns for a diverse portfolio of clients across multiple digital channels including Meta, Google, OOH and Connected TV.- Spearheaded the development and implementation of paid media strategies, exceeding client KPIs and ultimately client revenue.

- Developed and implemented community engagement strategies to increase brand visibility and loyalty.- Managed social media channels and other community platforms.- Collaborated with cross-functional teams to align community initiatives with overall business goals.- Analysed data and metrics to evaluate community engagement and provide actionable insights.