Results-oriented Dir. of Revenue Management and Strategic Business Development with 14+ years of experience proven knowledge of data driven decision making, sales and marketing, and revenue optimization. My goal is to optimize company revenue by dynamic metric analysis and strategic data-based planning, with a specialization in the vacation rental industry. Available for new opportunities, freelancing and consulting.Key Competencies: -Revenue Optimization -Sales Forecasting-Dynamic pricing strategies-Optimizing operational procedures-Brand strengthening and marketing-Ability to effectively communicate complex data visually-OTA Partnerships and Listing Management-Cross experience in both vacation rental and hotel spheresKey Technologies:-High level Excel proficiency, including pivot tables-SQL, SaaS, Tableau-Microsoft Office-PMS, CRS and Channel Management-Adobe Photoshop and LightroomKey Achievements:-Delivered strategies that increased revenue 30%-Operations of 72 room resort and 15 vacation homes-Established 100k booking.com account with resort, 9.2/10 approval-Established 100k Airbnb account with 4.6/5 guest satisfaction in first year of operation (12 properties)-Achieved company cost reduction of 40% Degrees and certifications:-Bachelors of Arts, University of Central Florida-Business Metrics for Data Driven Companies, Duke University-Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy, Essec Business SchoolPlease contact me at emilypattillo@icloud.com to discuss how I might consult, contribute or add value to your company, vacation rental or hotel.