• Managed all-encompassing project timeline and on-site execution of PlayMaker’s Club – a three-story mobile, upscale hospitality venue that debuted in the college football space in 2013• Assisted contract negotiations with site locations inclusive of in real estate, tickets, and VIP access at EverBank Field and Rose Bowl Stadium• Leveraged branding partnerships and sponsorship opportunities with national corporate partners• Negotiated budget relief through barter deals with tech… Show more • Managed all-encompassing project timeline and on-site execution of PlayMaker’s Club – a three-story mobile, upscale hospitality venue that debuted in the college football space in 2013• Assisted contract negotiations with site locations inclusive of in real estate, tickets, and VIP access at EverBank Field and Rose Bowl Stadium• Leveraged branding partnerships and sponsorship opportunities with national corporate partners• Negotiated budget relief through barter deals with tech, alcohol, furniture and vendor companies in first year of operation • Led business development initiatives including market analysis, demand threshold, introductory pricing models and sales strategy • Extensive work with third party providers, including negotiations with internal and external vendors• Responsible for strategy, research, development, and execution of consistent digital, website and social media strategies and campaigns to expand reach while staying true to brand• Conceptualized and implemented email marketing campaigns to strategic recipients; secured targeted alumni, booster, and affiliated interest corporate email databases• Development of branded collateral materials Show less

• Assisted in the creation, coordination and implementation of a comprehensive and consistent customer service program dedicated to serving all event related needs of over 80 IMG partner properties across the country; including football and basketball hospitality events, golf tournaments, private team practices, team retreats, box suite entertainment, dinners with coaches, client trips, etc.• Planned and executed high profile corporate level events such as the IMG College Final Four Gala… Show more • Assisted in the creation, coordination and implementation of a comprehensive and consistent customer service program dedicated to serving all event related needs of over 80 IMG partner properties across the country; including football and basketball hospitality events, golf tournaments, private team practices, team retreats, box suite entertainment, dinners with coaches, client trips, etc.• Planned and executed high profile corporate level events such as the IMG College Final Four Gala, BCS Championship event, conference basketball tournament entertainment and various executive level receptions• Planned and hosted sales promotion trips for approximately 50 internal sellers, executives and guests to both Pebble Beach and Kiawah Island• Responsible for budgetary management and run of show for all assigned events and programs Show less

• Sales support: expert level skills in creating customized sales decks, presentations and other sales tools for approximately 70+ general sales mangers across 80+ D1A properties• Compiled demographic data and market research to support sales pitches• In-house marketing and sales operations liaison for sellers representing over eighty collegiate properties• Task Force Leader for Property Valuation Project. Completed results were presented to executive team as a way to determine… Show more • Sales support: expert level skills in creating customized sales decks, presentations and other sales tools for approximately 70+ general sales mangers across 80+ D1A properties• Compiled demographic data and market research to support sales pitches• In-house marketing and sales operations liaison for sellers representing over eighty collegiate properties• Task Force Leader for Property Valuation Project. Completed results were presented to executive team as a way to determine appropriate inventory pricing model and rate card valuation Show less