Emily Polites Email & Phone Number

Melbourne, Australia

Melbourne, Australia

An integral member of a small team providing world-class research to a wide array of clients.I worked closely on the research component of a project ‘reinventing convenience store food’ for 7-Eleven. Implementation of findings boosted gross profit by 32% and earned Bergent the ESOMAR Research Effectiveness Award in 2015.Details at: www.esomar.org/events-and-awards/awards/ research-effectiveness-award/research-effectiveness-award-2015-finalists.phpMy role in Bergent is diverse, and involves research design, analysis and reporting across a variety of qualitative, quantitative and combined methodologies.- Large scale online questionnaires (one-off and tracking)- Retail and cinema exit interviews- Focus groups (including projective techniques)- Accompanied shopping trips with pop-up focus groups- Movie test screenings - Sales assays (mystery shopping)- Combined methodology, multi-stage projectsI have worked on numerous projects across a range of topics.- Retail reinvention - understanding shopper experience, needs, and path to purchase for Microsoft, Specsavers, Tip Top, Danone, Cabot’s and Ferrero- Evaluating and optimising NPD, packaging, pricing and marketing materials for 7-Eleven, Peters / Leo Burnett and Garden House- Developing meaningful shopper segmentation for Microsoft and Tip Top- Evaluating staff training for Specsavers and MicrosoftTesting new Australian feature films including The Dressmaker, Spin Out, Strangerland and Lion- Identifying key prospect groups, pricing and positioning for residential estates for Dennis Family, AV Jennings, Sekisui House, Cedar Woods and Intrapac

Master’S Degree, Psychology

Master of Science (Psychology) by Research Passed with no amendments necessary Research entailed two large-scale studies on obesity.

Bachelor’S Degree, Psychology, High Distinction Average

Graduated with Honours Recipient of Australian Postgraduate Award scholarship to undertake a PhD in Psychology in 2009. Recipient.