Emily Fuller Email & Phone Number

Raleigh, North Carolina, United States

Raleigh-Durham-Chapel Hill Area

Led the successful establishment of a new eCommerce LOB at HNI, a top global furniture manufacturer Developed comprehensive eCommerce strategy; driving business performance through financial planning, revenue target setting, pricing strategies and key eCommerce marketplace relationships via Amazon and CostcoGuided marketing and PR efforts and conducted regular business performance reviews to optimize results across various marketplaces

Raleigh-Durham-Chapel Hill Area

Oversaw end-to-end management of the RESPAWN brand including partnerships, customer experience and marketingSuccessfully managed and developed a team of direct reports through situational leadership, feedback, and coachingChampioned products through strong connections within the gaming industryCompany sold in April 2023; assisted with the transition to the new ownership group

Raleigh, North Carolina, United States

At Wasserman -- a full service, culture-centric agency -- I served on the AT&T account team leading the gaming and esports vertical. We supported our clients with sponsorship strategy, negotiation, partner management, activation and measurement.

Raleigh-Durham, North Carolina Area

While leading the AT&T gaming and esports vertical my team and I supported our clients with sponsorship strategy, negotiations, partner management, digital and live activations as well as comprehensive measurement.

Raleigh-Durham, North Carolina Area

Serving on the AT&T account team, I focused on sponsorship strategy, negotiation, partner management, activation and measurement. A highlight of 2018 was assisting with AT&T's entrance into esports through a partnership with ESL. My prior experience consists of traditional sports and esports / gaming strategies + partner management, entertainment and content strategies, diversity focused campaign development and execution and event activation. Prior to AT&T, I served on our Samsung account where my focus was on sports strategy, property management, activation execution as well as team and talent negotiations.

Raleigh-Durham, North Carolina

During my first two years at Wasserman I developed strategic recommendations for brands, properties and leagues. I provided a wide variety of services including partnership strategies, portfolio management, competitive analyses, ticket sales strategies, property valuations, experiential event management and onsite execution among other offerings. I worked with a diverse set of clients spanning many industries and sports.

Greater Memphis Area

I was responsible for developing and implementing strategic marketing initiatives to ensure Strategic Partnerships and organization-wide marketing and fundraising goals were achieved. I was also involved in tactical management of all campaigns developed and executed by Strategic Partnerships, including the St. Jude Thanks and Giving campaign. I served as a liaison between Strategic Partnerships and other fundraising departments regarding cross divisional programs and projects. Aside from project management, I also developed communications to initiate and strengthen relationships with national corporate partner contacts at all levels.

Memphis, Tn

Used advanced marketing knowledge and relationship development/management skills to initiate and strengthen the bonds between St. Jude Children's Research Hospital and C-level corporate partner executives, many of whom were Fortune 500 companies. Regularly consulted with the Managing Director on communication efforts and strategies for partners and prospects. Ensured coordination of information and inclusion of appropriate contacts for solicitation, cultivation, and stewardship purposes. Developed ideas for exposure and involvement of top tier executives to St. Jude events and activities as well as communication of patient news, research and medical breakthroughs. Regularly utilized my project management skills to execute events and projects.

Memphis, Tn

NBA trained IDS statistician, official scorer and timekeeper.

Memphis, Tn

I completed statistical analyses on NBA, NCAA, and foreign players and teams as requested by our President of Basketball Operations and general management team. I maintained our salary cap analysis for all 30 teams as well as the scouting database for over 3,000 NCAA, high school, and foreign players. I collaborated with the head coach to complete individual player and team analysis as well as worked with the coaching staff to maintain up-to-date statistical information regarding our play calling and next opponent statistics. I was the liaison between the NBA and Grizzlies regarding game matters and referees and managed our game night statistical courtside crew of 20+ members who worked each home game. I was also a member of the courtside crew during each home game serving as an IDS statistician, timekeeper and official scorer.

Memphis, Tn

I worked with our Basketball Operations management team to statistically analyze the Grizzlies as well as other NBA teams and players. I also updated and maintained the scouting system and database. Leading up to the NBA Draft I scheduled prospects for each draft workout which included flights and hotel accommodations. I compiled a comprehensive Draft book for scouts and front office executives and on Draft Day I managed our Draft boards and players represented in the War Room. In addition, I managed the courtside crew schedule for all home games. Before each home game I tested referee’s equipment, timing system, shot clock, and horns then met with the referees prior to each game. I was also a member of the courtside crew during each home game as an IDS statistician and timekeeper.

Memphis, Tn

• Interviewed and gathered quotes from head coaches and players after each game• Managed the media room while fielding questions from members of the media• Set up the Media seating courtside before games• Completed office work which included the Pau Gasol & Shane Battier Rookie Campaigns

Master Of Sports Administration, Sports Administration

• Current member, Ohio University Sports Administration Advisory Board • Named 2015 Outstanding Professional Master of Sports.

Bachelor Of Science (B.S.), Sports Management, Magna Cum Laude

Activities and Societies: • Named Outstanding Senior in Sport & Leisure Studies given annually by Department of Health & Sport Sciences •.