Emily Phillips Email and Phone Number
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As a Senior Loyalty Campaign Manager at 84.51˚, I apply over a decade of experience in project management and communication to deliver successful marketing campaigns for Kroger, one of the largest retailers in the US. I partner with key stakeholders, both internally and externally, to manage the end-to-end execution of direct mail and digital media campaigns, while ensuring a positive customer experience and building brand awareness and loyalty.I have a passion for organizing the chaos by finding innovative solutions and improving manual processes, as well as creating and updating process documentation. I also excel at coordinating cross-functional teams with effective communication. I collaborate with Kroger, CPGs and creative agencies to accurately execute marketing investment dollars. My goal is to enable data-driven marketing strategies across projects to drive customer engagement and retention.I am actively seeking new avenues to apply this robust experience and contribute to organizational success.Key Skills: Project Management, Client Relationship Management, Digital Media Advertising & Marketing, Cross-Functional Team Lead, Team & Vendor Management, Team Building & Training, Campaign & Promotion Oversight
Sagesure
View- Website:
- sagesure.com
- Employees:
- 869
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Marketing Manager, Customer LoyaltySagesureCincinnati, Oh, Us -
Senior Loyalty Campaign Manager (Marketing Operations)84.51˚ Nov 2020 - Oct 2024Cincinnati, Ohio, United StatesUtilizes critical thinking to problem solve, improve manual processes, discover new solutions and create new process documentation. Focuses on building and maintaining strong relationships with clients by successfully managing end-to-end execution of projects, specifically related to Kroger direct mail & digital marketing platforms. Partners with key stakeholders, both internally and externally, to positively impact the customer experience.Key achievements include:• Independently oversee intricate projects, maintaining meticulous oversight of deliverables and timelines while proactively identifying challenges and facilitating timely communication to ensure successful execution of monthly $1M projects, reaching over ~2M consumers.• Collaborate seamlessly with cross-functional teams to conceptualize, document, and implement new processes and standard operating procedures for complex projects while cultivating a positive work environment and effectively delivering materials.• Drive client satisfaction by adeptly managing stakeholder requests, providing expert guidance, and maintaining project scope by facilitating seamless communication, gathering feedback, and managing the successful launch of over 250 advertisements monthly.• Mentor and supervise new team members, providing comprehensive training on Workfront, Salesforce, Teams, and proprietary software to equip them for future career growth and success.Specialties: Project Management, Cross-Functional Collaboration, Client Satisfaction and Stakeholder Management, Team Leadership and Mentorship -
Senior Media Campaign Manager (Marketing Operations)84.51˚ Aug 2019 - Nov 2020Cincinnati, OhioManaged the end-to-end process and organization for the development of media campaigns. Coordinated all executional aspects of media campaigns including campaign setup, managing the creative review process, ad trafficking, optimizing as necessary, and tracking overall campaign performance/measurement. Collaborated with advertisers and their respective agencies to ensure professional and accurate execution of media investment dollars. Grew media campaign experience through mastering more complex processes, while independently owning and delivering assigned campaigns and has the ability to ideate and collaborate across teams, both internally and externally.Key achievements include:• Managed end-to-end execution of approximately 40 media campaigns, overseeing campaign setup, creative review, ad trafficking, and optimization to meet corporate objectives.• Cultivated and maintained relationships as the primary liaison between advertisers and agencies, ensuring precise execution of media investment strategies to drive business growth.• Proficiently navigated complex processes across multiple media platforms, such as Google Ads, Email, Pinterest, Instagram, Facebook, and Spotify, to successfully deliver extensive campaigns tailored to target audiences.Specialties: Marketing and Material Management, Relationship Management, Multi-Platform Expertise -
Digital Campaign ManagerQuotient Technology Inc. May 2019 - Aug 2019Cincinnati, OhWorked closely with cross-functional teams to ensure flawless execution of campaigns in support of CPG and Retail clients. Responsible for managing promotion and media campaigns with operational excellence from pre-launch to post-launch and driving solutions for optimal campaign performance and strategic results. Managed the day-to-day relationships with clients, agencies and interdepartmental teams.Key achievements include:• Managed multiple media campaign launches for Dollar General, including developing, maintaining, and communicating campaign pipeline, timelines, and tasks while utilizing technologies such as Salesforce, Jira and Confluence• Translated operational and compliance requirements from Dollar General to ensure client-provided assets met best practices or provided recommendations to shape creative and targeting to meet KPIs and program goals• Supported high-level clients with media onboarding, technical execution, program implementation, and first-tier technical troubleshooting to ensure stakeholder objectives were met• Trained and mentored incoming hires on overall company processes, including account nuances, which set each hire up to manage successful campaigns -
Client Success ManagerQuotient Technology Inc. Mar 2018 - Apr 2019Worked closely with clients and internal teams to ensure flawless execution of campaigns on behalf of Quotient’s clients. In addition to managing campaigns focused on coupons, this role also included post-campaign responsibilities that ensured optimal performance and client satisfaction.Key achievements include:• Orchestrated 50 monthly campaigns efficiently for Fortune 500 clients (e.g., Colgate, Campbell, Henkel) using proprietary tools and top-tier organizational skills • Enhanced sales effectiveness and efficiency by providing invaluable assistance in campaign development through data referencing, historical insights, and deep account knowledge • Elevated client satisfaction by streamlining the onboarding process, resulting in a notable 15% satisfaction increase, while delivering comprehensive support in technical execution, program implementation, and initial troubleshooting • Spearheaded directed special projects, conducting internal training sessions and serving as subject matter expert, boosting team knowledge and performance -
Campaign ManagerQuotient Technology Inc. Sep 2017 - Feb 2018Cincinnati Area, KyAs a Campaign Manager, I work closely with cross-functional teams to ensure end-to-end flawless execution of campaigns on behalf of Quotient’s clients. I am also responsible for operational excellence, the facilitation of Quotient’s technology into campaigns, solutions for optimal campaign performance and driving strategic campaign results. In addition, I am responsible for the day-to-day relationships with clients, agencies and interdepartmental teams. I have been successful in this role due to curiosity, self-motivation and the drive to deliver operational excellence and dedicated to world class customer service. -
Solution Delivery ManagerGe Healthcare Feb 2016 - Sep 2017Cincinnati, OhAs a solution delivery manager, I managed 15-20 simultaneous projects utilizing the ability to prioritize and manage heavy workflow without direct supervision. I engaged directly with clients to understand inefficiencies, develop and implement resolutions. The delivery process included assembling various technical experts to contribute towards building custom technological solutions, and overseeing teams until project delivery. As the delivery manager, I maintained excellent communications with each client by reporting on progress and action items in order to maintain the project timeline and client satisfaction. -
Application Security LeadSogeti Nov 2014 - Feb 2016Cincinnati, OhI was nominated to be the Application Security Lead for Sogeti’s compliance team that managed a GE Global Development Center. As the Application Security Lead, I established our program from the ground up. I collaborated directly with GE to gain an in-depth understanding of all requirements, and created a business strategy to meet each. This newly developed program surpassed each requirement, which led to an improved external audit score by 37% from the previous year, which was the highest score in program history. At GE’s request, I provided insight to their compliance managers on our strategy and procedures, which led to process improvements implemented by GE to streamline the program for all 15 participating suppliers. -
Project CoordinatorGe Aviation Jan 2014 - Dec 2015Cincinnati, OhioAs a consultant, I joined a project with GE Aviation that was performing a company wide effort towards IT simplification and security. My team was focused on migrating 34,000 users to one domain. My role as Project Coordinator was to work directly with site managers across the globe to schedule and organize their migrations, and communicate final plans to all users at each site. I engaged with site managers to understand their worksites, ultimately organizing a migration schedule around foreseeable site and user specific issues. I worked simultaneously with the support team to ensure any issues experienced were identified and resolved in a timely manner. -
Business AnalystEthicon, Inc. Jan 2012 - Dec 2013Cincinnati, OhioDuring my time contracted to Ethicon Endo-Surgery, I joined a team that handled various support projects. With my marketing and communications background, I fulfilled the Business Analyst role where I worked directly with the client on customer insights. The bulk of which surrounded data analytics on the effectiveness of holding events to demonstrate and sell products. Collaborating with multiple departments, I created customer surveys, shared them directly with the customers who attended these events, and collected all raw data. From there, I performed data entry and developed reports for senior level management. -
Retail Leadership InternWal-Mart Stores, Inc. Jun 2011 - Aug 2011Cincinnati, OhioInternship focused on store management and achieving sales goals. Strengthened visual merchandising across several departments resulting in higher sales volume. Analyzed all areas of the business to find an operational flaw and developed a proposed solution. Collaborated with coworkers to provide excellent customer service in a dynamic, fast-paced retail environment. -
Marketing ManagerIndiana University Student Television Aug 2010 - Feb 2011Bloomington, IndianaSemester long internship that was focused on revitalizing the IUSTV brand. This included performing market research, collaborating with the graphic design team and event coordinators to re-launch IUSTV brand in targeted media outlets. Reorganized the marketing department by establishing frameworks and best practices, resulting in increased brand awareness and better collaboration with other IUSTV departments. -
Co-Founder, Co-Marketing ManagerKelley Bstore Feb 2010 - Feb 2011Bloomington, IndianaIdentified customer demand for business school specific merchandise. Collaborated with Kelley School of Business's head of marketing to develop a business plan to fulfill customer demand, and secure initial funding. Performed customer research to define all target segments, ensuring that merchandise met various needs. Launched store that has grown since opening, and has become a staple for Kelley School of Business students.
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Marketing And Merchandise Development InternCardinal Stage Company Sep 2009 - Dec 2009Bloomington, IndianaInternship with a project focus on creating a customized company store. Spent time researching market, customer insights, and products and vendors for customized merchandise. Research was used to create a revenue generating Cardinal Merchandise Store that continues to be used today.
Emily Phillips Education Details
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Marketing, Communication And Culture
Frequently Asked Questions about Emily Phillips
What company does Emily Phillips work for?
Emily Phillips works for Sagesure
What is Emily Phillips's role at the current company?
Emily Phillips's current role is Marketing Manager, Customer Loyalty.
What is Emily Phillips's email address?
Emily Phillips's email address is em****@****451.com
What schools did Emily Phillips attend?
Emily Phillips attended Indiana University - Kelley School Of Business, Miami University, Indiana University - Kelley School Of Business.
Who are Emily Phillips's colleagues?
Emily Phillips's colleagues are Denise Juliao, Brian Mwela, Sean Monaghan, Dana Strickland, Adam Ward, Savannah Mccane, Carter Theriault.
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