Emily Brand, Mba Email & Phone Number

Marlborough, Ma, Us

Leading communications team at Boston Scientific, Galway - Ireland’s largest medical devices manufacturing facility - with over 4500 employees on-site spanning engineering, manufacturing and R&D. Accountable for design & delivery of communications strategy for Boston Scientific Galway, encompassing internal activations including digital channel management & all-employee town hall events, and external activations that span social media, partner events, media, and stakeholder engagement.

London, England, Gb

Led international team of senior communications, policy & advocacy managers. Team supported one of Shell’s largest organisation units – Global Commercial (covers manufacture, sale & marketing of lubricants/machine oils to 1mn+ B2B customers in 170 markets, global aviation fuels, bitumen & sulphur). Key advisor to Global Commercial’s Leadership team, including EVP Global Commercial, on public affairs, reputation strategy & management as part of overall business strategy. Led development & implementation of Shell’s global communications strategy across Global Commercial, with particular emphasis on investor narratives, energy transition, decarbonisation & Net Zero Emissions pathways.Monitored and thought through business, public affairs & communications response to reputation issues (including climate change, decarbonisation, regulatory developments, safety incidents, product recalls and litigation).Integrated and brought coherence to global business storylines across customer marketing, asks of policymakers and regulatory stakeholders, regional communications teams, media & investor relations and internal communications. Managed external positioning & engagement strategy for senior leaders.Drove sector thought leadership work, business coalitions and content development for global roll out. Led strategic communications partnership with non-Shell stakeholders: B2B partners, coalitions, regulatory bodies, NGOs, academics, thought leaders & assorted stakeholder groups.

London, England, Gb

Led team of ten across U.K., Nigeria and South Africa to help media and other important external stakeholders understand and interpret Shell’s business, specifically in relation to strategy and financial framework. Managed media relations support for group quarterly financial results & strategy announcements. Priorities included maintaining discipline over the Royal Dutch Shell strategic narrative in the media and appropriately positioning CEO/Executive Committee. Also responsible for conception, development and execution of compelling content in strategic markets for Shell, reflecting an in depth understanding of RDS strategy and strategic theme/country priorities. Relationship management of local, regional and global media stakeholders and management of all communication with media as part of 24/7 global digital newsroomProvision of strategic media counsel and training to senior leaders, including Executive Committee. Global media lead for Downstream portfolio and media engagements for Downstream Director and his team.

London, England, Gb

Led global communications strategy for Shell during multi-jurisdiction legal disputes or adjudicatory proceedings with a significant reputation impact including climate change, operational incidents (e.g. oil spills/outages) & regulatory breaches.

London, Gb

Voluntary position as Co-Chair of The Media Circle, a community of media professionals who volunteer their time & expertise to organise events and identify skills-based volunteering activities in support of The Circle's partner projects.

London, Gb

Ernst and Young's EMEIA Financial Services Organisation (FSO) serves as the organisational unit for all 7000+ employees involved in the international banking, asset management and insurance industries across 12 European markets. Responsibilities included:Working closely with leadership team to oversee and align content and key messages in all internal communications activities.Leading on all litigation, issues management and crisis communication internal communication activity for our European financial services business, working closely with our global media and legal teams.Providing strategic internal communications guidance to a variety of senior internal clients across the business.Assisting with management of internal communications team. Two direct reports - Editorial Manager and Internal Communications Manager.

London, Gb

Devise and execute strategically aligned internal communications plan for Ireland in 2011, covering all 1000 employees across five office locations and four distinct service lines.

Dublin, Ie

Responsible for management and delivery of global corporate, media and internal communications programmes for ICON plc - a multinational clinical research organisation with revenues of approx €900 million in 2009. ICON plc employs over 7700 staff from 70 offices in 39 countries around the world.

Switzerland 🇨🇭 , Ch

Responsible for design and delivery of all corporate, consumer and medical media relations and internal communications programmes for Roche Products (Ireland) Ltd.Developed, co-ordinated and executed strategic media, internal and public affairs communications programme to manage reputation and promote awareness of antiviral product, Tamiflu, during pandemic virus (H1N1) 2009 outbreak. Delivered strong internal communications programme including launch of lively company intranet site and publication of company newsletter.

New York, Ny, Us

Devised and carried out internal communications audit with key measurement indices of 250 employees within Irish Medicines Board to support the introduction of an integrated mid to long term communications strategy for the organisation.Worked on team advising Boston Scientific how to inform staff and media of proposed factory closure in Tullamore with loss of 240 jobs - a particularly sensitive closure given its location in the Taoiseach’s constituency.Led team lunching Annual Market Review and Conference of soft drinks & alcohol distributors industry (the Beverage Council of Ireland), specifically focusing on nutrition, dental care and obesity.

Designed and project-managed measurable, integrated internal, key customer and media communications programme for the launch of Topaz – Ireland’s leading fuel and convenience brand - which replaced the Shell & Statoil brands in the Irish market. Re-branding and launch cost over €50 million and was the largest Irish consumer brand launch of the past 10 years.Launch generated significant national media coverage, and both internal and key customer launch conferences (accompanied by strong pre and post launch communications to in excess of 3000 employees and customers) were extremely well received.

London, Gb

Acted as company spokesperson for group press office dealing with Tier 1 UK and international media queries. Substantial recorded output of on message media communications, reactive and proactive.Developed and executed media plans dealing with a range of controversial issues including workplace smoking, passive smoking, human rights issues in Uzbekistan and Myanmar, development of reduced risk tobacco products, tobacco marketing and youth access prevention programmes.Managed approx. 40+ press, radio, TV briefings / interviews per year involving global management team including Chairman, Chief Executive and Finance Director. Delivered media training to Executive management.

London, Gb

Planned (including stakeholder research), authored and managed delivery of ‘About Us’ brochure – the key corporate brochure used for stakeholder engagement across 180 markets covering controversial topics such as smoking and health, marketing and sustainable development. Provided support to Corporate Communications Manager on Annual Report and Accounts. Played significant role in the delivery of global internal communications strategy to approx. 90,000 employees – included work with internal communications agency on strategy development, authoring & editing of global intranet site, development and implementation of change management programmes post-merger, and key company positions including smoking & health.

Executive Mba, Mba

Ba, History