Emily Irani Email & Phone Number

Roswell, Georgia

• Manage all social media channels, including Facebook, Instagram and LinkedIn.
• Craft and monitor email campaigns sent to Architecture and Design community as well as current and potential customers.
• Consistently update website to ensure all content is captivating and accurate.
• Formulate and design new showroom technology including self-walk-through app.
• Continually merchandise showroom in Atlanta and design new showroom in Nashville.
• Cultivate and organize client experience for all showroom visits.

Roswell, Georgia

• In addition to the responsibilities of Marketing Manager:
• Managed corporate rebranding across all customer facing medias including showrooms.
• Collaborated with public relations firm to develop campaign launching of the etúHOME brand.
• Participated as a member of the Senior Management team.

Greater Atlanta Area

• Designed, launched, and administered new direct to consumer website - www.etuhome.com.
• Identified key influencers, developed relationships, and managed partnerships to build brand awareness.
• Planned, executed and supervised a minimum of one product photoshoot per month.
• Created packaging for a new product line of luxury candles.
• Developed product tags to encourage branding and product knowledge amongst customers.
• Analyzed metrics and identified trends in order to optimize online sales.

Greater Atlanta Area

• Generated and maintained social media channels for new daily communication direct to consumer.
• Created, monitored, and managed e-mail marketing campaigns for current and potential customers via Mailchimp.
• Developed graphic design material, including but not limited to lookbook, post cards, and magazine advertisements.
• Created website copy and collateral in customer facing marketing campaigns.
• Demonstrated proper techniques for styling and preparation of merchandise specific to e-commerce photoshoots.
• Acquired samples from vendors and prepared each unit for product meetings.

New York City, New York

• Handled weekly replenishment orders to increase sales and successfully track merchandise to the final destination.
• Designated specific margin builders for each account’s order per month.
• Merchandised Spring 2015 line in the showroom for 6 different market appointments.
• Created brand directives for two separate September brand launches.