Emily Mayer Email & Phone Number

Los Angeles, California, United States

• I direct all marketing functions to ignite the growth of a vertically integrated, luxury real estate development company, driving brand positioning, events marketing, marketing operations, and business development.In.
• Originated and launched the Areté Collective brand, developing a cohesive brand identity that embodies the company’s mission and values with distinct tone, personality, and voice, and ensuring consistent brand.
• Built a high-performance marketing team and productive agency relationships to manage sales, creative, digital, PR, and event production functions, upholding standards for creativity and innovation in alignment with.
• Designed and implemented all marketing functions, established clear goals, objectives, KPIs, and other metrics to gauge the success of initiatives, and implemented CRM and other marketing systems for lead generation.
• Created research and deal vetting processes for new business opportunities, guided the C-suite in the development of pitch decks and partnership opportunities

Los Angeles, California, United States

Los Angeles, California

• In this position, I developed and executed comprehensive marketing and brand strategies for an established luxury residential community development firm, to support business and revenue goals in a rapid growth.
• Creating and evolving marketing frameworks that underpinned growth, including the development of sales collateral, digital assets, and brand positioning for various private luxury communities, resulting in.
• Recruiting, hiring, training, and developing a marketing team, growing the core team from 3 to 8 employees, and building an in-house creative team to support project marketing at a reduced cost

• I led brand strategy, growth, equity, and consistency across all touchpoints for a portfolio of agency clients, including Google, Howard Hughes, Nissan, UPS, (RED), and Intuit.While in this role, I:
• Spearheaded the development and launch of Corporate Citizenship function, driving a new revenue stream for clients focused on purpose-led strategies and corporate social responsibility
• Directed cross-functional teams in comprehensive research and analysis, development of brand concepts aligned with client goals, creation of pitch decks, and reporting
• Rehired after two years at a start-up global research agency and promoted twice into senior director position

NYC

New York

Insights-driven strategy consulting firm