Emily Mccann Email & Phone Number

Las Vegas, Nevada, United States

Real Estate Brokerage, Marketing, and Consulting specializing in Multifamily, Office and Industrial property branding, marketing, and sales. Outsourced multifamily marketing specializing in brand development, development amenity programing, lease up strategy, full marketing stack implementation.

United States

• Developed new business through market knowledge and key industry developers and owners in addition to maintaining relationships with current property owners. • Provided new property budget analysis for prospective owners in new construction, comparative analysis for property management takeover, and portfolio/property budget proforma for new acquisitions. • Developed and implemented marketing plans and strategies for new construction apartments including naming, creating style guide, creative design, collateral, signage, and internet profile all in conjunction with interior designers and architects for a cohesive presentation of property and material to create recognizable brand for the property.• Evaluated and implemented digital marketing strategies effective for properties based on location, demographics, and needs of property through digital platforms including SEM, SEO strategies and implementation.• Assessed effectiveness of marketing strategies through statistical analysis, created projections, and tracked investment ROIs.• Implement new strategies and operating systems to increase revenue, drive rental increases and increase ROI for all marketing platforms. • Designed and launched marketing campaigns for properties including print placement based on location and demographics, internet placement, and social media direction. • Maintained property website, URL placement, and free internet classified site placement for better search engine results to increase traffic to the properties. • Use of property management and marketing platforms including all RealPage products, Entrata, Resman

Las Vegas, Nevada, United States

• Developed marketing campaign and supervised agents, sales efforts, and closing procedures for multimillion dollar developments.• Led and oversaw entire development of the Loft5 condominium project and pre-development services for two other planned residential projects in Las Vegas.• Sold all 272 units of Loft5 condominium project prior to completion of construction. • Created and developed project brand identity and focused marketing strategies around branding.• Effected $125M in initial sales for Loft5 through unprecedented marketing and branding. • Identified and assembled land for two condominium projects worth over $250M in 2005• Coordinated entitlement procedures for H-1 zoning as well as all permitting and oversaw necessary compliance • Participated in initial design development as well as on-going design coordination. • Managed insurance, HOA development, and utility connection procedures. • Oversaw the sourcing, due diligence, contract negotiations, and sales and marketing efforts for mixed use hospitality projects in Park City, Utah and worked collaboratively with selected brands on marketing strategy. Consulting/Broker• Consulting company focused on pre-development strategies for due diligence, entitlement processes, sales and marketing, and construction budgeting. • Worked with contractors, developers, and vendors to implement difficult procedures of development to meet strict requirements of zoning codes. Independent Broker• Conduct sales for buyers and sellers on single family residential homes and lots in addition to consulting on residential investment strategies.• Consulting on land assemblage for single family development projects and feasibility studies on neighborhood development projects.

Las Vegas, Nevada Area

• Coordinated sales and marketing efforts with third party consultants and agents.• Assisted in development and construction of large scale apartment communities. • Conducted due diligence on prospective land including utility viability, drainage requirements, zoning and other municipality constraints and coordinated entitlements. • Participated in design coordination, permitting process, and utility connection. • Coordinated various projects for one of Nevada's largest apartment developers who built over 4000 units over the course of my employment. • Completion of draws through construction financial institutions in coordination with general contractor and maintained construction budget parameters between development and general contractor.