Emily Cress Email & Phone Number

Bloomington, Indiana, United States

Bloomington, Indiana, United States

Career Coaching Experience+ Empower students in the College of Arts + Sciences to discover, evaluate and understand their own unique interests and talents that contribute to a successful career through 1:1 career coaching meetings+ Equip students with resources both on and off campus depending on individual needs and interests, such as internship search portals, scholarship opportunities, CAPS information, and more+ Leverage industry knowledge to cater conversations and coaching advice to students in The Media School to provide a holistic view on the job search, necessary skills, industry culture, and hiring trends and timelines+ Communicate with faculty to create and present tailored presentations to educate students on various topics, including networking, creating resumes and cover letters, interviewing, and searching for jobs and internships+ Serve as a member on inaugural professional development committee to create meaningful learning opportunities for staff of approximately 25Teaching Experience: ASCS -Q296+ Collaborate with fellow instructor on teaching structure, course objectives, grading and lesson plans to maximize student experience and learning outcomes for class of 24 students+ Review and update syllabus and Canvas course with appropriate dates and timelines for spring semester+ Brainstorm, communicate and facilitate guest and alumni speakers relevant to course topics and student interests by utilizing current network of alumni and industry professionals, and researching new contacts

Bloomington, Indiana, United States

Spring 2023 + Spring 2024: A442 - Brand Strategy & Media ManagementFall 2022: A305 - Strategic Content Development

+ Researched, drafted and submitted speaking and award opportunities for clients aligning with quarterly goals and OKRs (company growth, product development, leadership spotlights, company culture, etc)

Indianapolis, Indiana Area

+ Served as the main client contact for six B2B tech SaaS clients and act as media liaison on their behalf+ Pitched national, trade and local media on a daily basis in client-specific industries, securing interviews and contributed content opportunities in notable publications such as Forbes, Business Insider, Fast Company and the Wall Street Journal+ Provided clients with strategic, targeted recommendations to achieve their marketing objectives and key results on a quarterly basis by brainstorming ideas based on industry trends, competitor news and company announcements+ Wrote content on behalf of clients including press releases, blogs, bylines, social media copy, award and speaking submissions+ Led college recruiting committee on behalf of BLASTmedia, coordinating outreach to local universities, scheduling virtual career fairs with employees and assist in BLASTmedia's open houses+ Managed Building a Better BLAST (BBB) program, encouraging employees to achieve tasks that align with BLAST’s core values: Hustle Hard, Seek Growth, Enjoy Life

Fishers, Indiana

+ Served as a career coach for approximately 120 Ball State students per semester, assisting them with resume review, mock interviews, goal setting, and job/internship searches+ Planned and executed the Practice Interview Program with team, coordinating more than 250 student mock interviews with employer partners over the course of three weeks+ Managed logistics of Practice Interview Program, such as scheduling presentations with faculty and gathering employer and student feedback to guide future programs+ Researched and strategized potential sponsorship ideas and tactics for a 250-person Thank You event, hosted by the Career Center for all volunteer employers, faculty and alumni+ Facilitated various workshops across campus, such as leadership, professionalism, resume review, and networking+ Ideated and executed job search bootcamps for students with team, consisting of three sessions sharing strategies for navigating the job search+ Contributed to action teams to implement professional development ideas for internal staff, and brainstorm strategies to communicate evidence of success to all external partners+ Represented Career Center at various on-campus events such as CCIM Super Party, Star Party and Cardinal Job Fair

+ Instructed students in EDHI 102, Introduction to Student Leaders on a weekly basis+ Developed lessons, presentations and activities to align with course readings and discussions+ Continuously developed curriculum as the course progresses, leveraging personal learnings and student feedback+ Created recruitment plan for the Leadership Studies Minor in conjunction with the Assistant Director of Student Life by collaborating with key faculty members and other student leaders and organizations+ Graded assignments and offered tailored, constructive feedback to students on an ongoing basis via Canvas

Louisville, Kentucky Area

+Led planning and executing of fundraising events, including the Louisville Polar Plunge and UPS Plane Pull, garnering more than $200,000 in fundraising dollars. Together, the events attracted more than 1,400 participants+Communicated with nearly 100 team captains for both events with email suggestions, social media content and a captain’s handbook with fundraising tips, day of logistics and event incentives+Coordinated the outreach and execution of local sponsors, including securing a post-Polar Plunge partnership party at HopCat for participants, sponsors, and SOKY supporters+Assisted in execution of annual SOKY Summer Games with more than 1,500 participants and spectators including opening ceremonies and event setup and tear down

Louisville, Kentucky Area

+Led production of Give Local Louisville 2016 Midday Rally on 4th Street Live! and conducted media outreach to promote the biggest day of local giving. Combined efforts garnered more than $63,000 in media coverage+Managed team for production of grand opening event for American Municipal Power hydroelectric plant in Foster, KY including vendor and media communication. The success of the event led to our team being hired for another grand opening in October 2016.+Planned, coordinated, and executed Chef Space grand opening in West Louisville, producing more than $47,000 in publicity value and worked one-on-one with local reporters to match Chef Space member with reporter’s style of writing +Managed day to day client communication and tasks for a broad range of diverse clientele including Long John Silver’s, Amazon.com, Hilliard Lyons, Your Community Bank and Dare to Care Food Bank+Compiled monthly reports for clients for social media analytics, media coverage, and total publicity values +Produced daily media monitoring reports for e-commerce giant, Amazon.com

Louisville, Kentucky Area

+Developed and maintained print and radio media buys throughout Kentucky for clients+Managed Facebook, Instagram, Twitter and YouTube accounts for clients including content development and follower requests+Pitched media for various client events or appearances

Louisville, Ky

+Monitored social media and news reports for clients+Developed lists of media outlets in a variety of places using Cision Point+Constructed monthly social media plans for RunSwitch media outlets+Pitched to radio stations and newspapers for clients+Assisted with various projects such as event planning, client appearances, etc.

Anderson, In

+Developed a social media marketing kit for exhibitors and businesses to successfully promote their product or show via the different social platforms. +Planned and executed the Indianapolis Fall Boat and RV Sale & Auction, a three-day event hosting boats and RVs, as well as Indianapolis Boat, Sport and Travel Show, a ten-day event hosting motorcycles, boats, RVs, hunting and fishing gear and quiet sports equipment+Researched local media outlets to communicate show listings and event calendars to promote shows+Interacted with fans through social media as promotional tactics for each show+Updated website for each event by adding speaker bios, pictures, and lists for show features

Ball State University

August 2013-presentAlumni Outreach Chair+Interacted with Cardinal Communications alumni to coordinate dinners and visits to cultivate interaction with the organizationIndy Eleven+Established a following for Indianapolis’ professional soccer team in its first year of games by hosting collegiate events to bring a college crowd to games+Researched, brainstormed and developed brand ambassador program for Indy Eleven’s promotional presenceSchranz Lecture+Planned and executed the Vernon C. Schranz Distinguished Lectureship in Public Relations, a prestigious event in the department of journalism at Ball State+Compiled a media list, emailed pitch and press materials to invite local media to cover the eventAugust 2012-May 2013Saving Orphans through Healthcare and Outreach+Collaborated as a team to develop, plan, and execute one mile barefoot run/walk to raise money for SOHO+Constructed a media mailer for TOMS Shoes sponsorship and a detailed media relations plan to promote the SOHO Barefoot Run/Walk+Interacted with 75 student organizations and 15 Greek organizations to encourage participation in race and fundraising events+Planned a night of fundraising with Texas Roadhouse, Chili’s and Noodles & Co. to raise more than $200 for our client

Salem, Washington County, Indiana

May 2013-August 2013+Compiled eight videos for local small businesses and non-profits to help market themselves through online appearance, in store or around the community+Created a social media marketing kit that included benefits of social media for a business and how to utilize the different social platforms to promote businesses+Collaborated with community members and businesses to promote tourism around Washington County, Ind. through an interactive hot spots mapMay 2012-August 2013 +Constructed a video promoting economic development in Washington County, Ind. by shooting approximately three hours of b-roll and interviews+Edited approximately three hours of footage into a 14-minute video+Conducted 35 detailed interviews with a variety of successful businessmen and women

Master Of Arts - Ma, Student Affairs Administration In Higher Education; College And University Teaching Certificate

Awarded Graduate Assistant of the Year by Ball State's Division of Student Affairs

Bachelor Of Science, Public Relations