Freelance Production, Creative Direction, Copywriting for brands on a project basis.

- Utilize GA and reporting platforms to build omnichannel content strategy based on marketing campaigns (web/social/email marketing/retail merchandising/digital ads)- Manage all projects relating to the Content Team including Graphic Designer and Product Photographer/Retoucher tasks and workflows- Visual Styling and Art Direction for all marketing campaign assets including photo, video and web assets- Produce Campaign Photoshoots including talent sourcing, set design, image selects and image placements on web/social/digital ads- Produce monthly shoppable digital catalog - Copywriting for web, social, email, catalog, blog posts, digital ads- Content creation and calendar for all monthly blog posts on gorjana.com and social media platforms including Instagram, Facebook and TikTok

- Create and schedule Instagram content that has strong brand messaging and storytelling elements across all content categories - Responsible for monthly and quarterly social reporting - Utilize GA and reporting platforms to recognize metrics including traffic, engagement and trends related to social content- Collaborate with internal teams to develop clear briefs for projects relating to seasonal imagery and content creation- Manage content team's seasonal launch project and tasks- Assist Content Producer in photoshoot planning and preparation- Manage seasonal imagery flow to all sales channels - Responsible for updating outdated content on web and in-stores seasonally- Assist Marketing Director and/or copywriters with seasonal copy for ads/web/emails/social- Support management of external copywriters seasonally- Source and support outsourced creative projects / partnerships - Improve content and creative assets upon analyzing key website, paid ads and social media metrics

- Develop and manage branded content for all gorjana social media and sales channels including Instagram, Facebook, e-commerce website, retail stores and wholesale accounts- Develop and report on content calendars and social media strategy - Manage content team Asana tasks and work alongside Creative Director to ensure that all deliverables are both on-brand and accurate - Manage scheduling and contracts of outside vendors and freelancers on array of projects including photoshoots, videoshoots, printed collateral and store signage- Source and secure locations, props and talent for all campaign photo and videoshoots

- Manage social media platforms including Instagram, Facebook and Twitter accounts to promote gallery and drive site traffic- Photograph events and write press releases- General gallery assistant/Personal assistant to JoAnne Artman - Art installation

-Manage social media platforms -Research potential consumer markets and opportunities-Coordinate events and photoshoots -Maintain relationships within the industry-Research, discuss and seek out potential collaboration opportunities within the industry

- Conduct research for marketing opportunities with local print/online publications- Maintain relationships with advertising/media/marketing agents- Create print ads and posters for events at each venue- Manage social media accounts including Twitter/Instagram and Facebook

Reporting on and photographing art events as well as conducting interviews/photographs for feature articles

Assisted in directing photoshoots