RCG is a Sales & Marketing consultancy aligning businesses two key functions – sales & marketing - to drive remarkable growth and results. Key Responsibilities:• Client management including proposal development, sales pitches, onboarding, invoice management, liaison and execution of deliverables• Strategic marketing strategy, budget management, brand positioning, execution, digital marketing, social media, content development, traditional marketing, PR, media buying, customer relationship management, CRM & technology development, reporting & analysis• Liaise & advise key business stakeholders & DirectorsKey Achievements:• Built and commercialized a scalable technology solution to reverse the alarming mental health crisis and improve human performance, by improving the self worth of individuals (Worthi)• Planned & executed end-to-end marketing strategy for development, Maraboo Island in Port Coogee, releasing 4 stages, generating 1500 leads within two years, selling over 80% of premium canal front land & luxury homes in a flat market, producing $22.5m in sales (Megara)• Planned & executed end-to-end marketing strategy for apartment development, The Foundry in Leederville, generating over 1300 leads within 18 months, selling 80% of 1, 2 & 3 bedroom apartments in a flat market, producing $12.3m in sales (Megara)• Rebrand, USP development & rollout for residential & commercial building brand, including website development (Thomas Building)• Strategic marketing plan, USP development, lead generation strategy and development of content plan (Altegra Property Group)

Kay & Burton is a real estate business specializing in the luxury space, transacting properties from $2M - $30M. With a global reach, Kay & Burton has created an enviable sphere of influence in the Australian real estate industry.Key Responsibilities:• Development of annual traditional & digital marketing strategy, brand and budget management, content and lead generation, customer relationships, public relations and sales training on digital marketing tools• Liaise, advise and monthly report presentations to the Board of Directors on digital marketing• Market research, identify growth opportunities• Supplier management, including external agencies, digital channel partners• Lead, manage & mentor internal marketing team, recruitment, performance and salary reviewsKey Achievements:• Winner of 2016 International Property Awards for Real Estate Agency Marketing in Australia• Personally awarded 2016 Business Services Award for Excellence• Successfully secured $15m of property relation editorial coverage in local, domestic and international publications in print & digital• Implemented a vendor paid marketing strategy raising $1.9m p/a in revenue• Project management of a luxury website build ($100K).

Domination Homes are a custom designed residential builder, specialising in developments and commercial projects for the Perth metropolitan market.Key Responsibilities:• Development of annual digital marketing strategy, budget management and execution of marketing initiatives• Stakeholder management • Business improvement, client relationship managementKey Achievements:• Development of marketing plan, budget management and execution across residential, development and commercial brands.

BGC Residential is a powerhouse in the residential project home market in Perth, specialising in single and double storey homes within the Perth metropolitan area. Key Responsibilities:• Marketing planning, budget management, reporting & analysis, media buying, public relations, digital and traditional marketing, social media, video and content marketing of multiple building brands under the BGC umbrella.• Lead, manage & mentor internal marketing team, recruitment, performance and salary reviews• Stakeholder management, including Board of Directors, design, drafting, administration and construction teams and external agencies• Land acquisition, display home development and developer relationship managementKey Achievements:• Review, restructure and implementation of a range of home design specifications/product inclusions across collateral, digital, display homes, prestart area, showroom, departments• Research, recommendation and rollout of a two-tiered brand restructure and overall rebranding process across residential building brands & unit development brands

AustralianSuper (formally Westscheme) is a not-for-profit industry superannuation fund, based in Perth, and provides superannuation and insurance for over 209,000 members, 25,000 employers with $2.8billion in funds under management.Key Responsibilities:• Development and execution of marketing plan, budget management, reporting & analysis, media buying, relationship management• Market research, sponsorship management• Communication & content development for quarterly publications and annual reportsKey Achievements:• Finalist in 2010 ASFA Communication Awards for ‘Integrated Campaign of the Year’• Research, recommendation and rollout of business rebrand, website development, publication / content production

Broome & The Kimberley Holidays is a travel wholesaler specialising in tourist products in the Broome and Kimberley regions. Broome & The Kimberley Holidays provide holiday products and training to an Australian-wide network of travel agents, corporate agents and event managers, offering accommodation, touring, cruising, packages and car hire.Key responsibilities include: * Facilitating product training to WA travel agents* Advertising sales* Production and pagination of corporate brochures* Project management of print advertising* Design and distribution of marketing collateral* Management of electronic direct marketing initiatives* Management of website content* Sales reports