Emily Luo Email & Phone Number

- Delivered impactful content solutions to Fortune 500 clients across diverse industries within disciplines of content design, content development, and content management, information architecture and taxonomy, intelligent content, experience strategy, SEO, UX writing, and user research- Consistently achieved high performance as sole content strategist and.

- Produced SEO-rich copy and optimized content for websites, leveraging keyword research, on-page optimization techniques, and content best practices to improve organic search rankings, drive targeted traffic, and increase conversions- Created visually cohesive and brand-affirming materials and assets, including design schemes, graphics, illustrations, and.

- Piloted omnichannel marketing strategies contributing to 67% increase in premium-tier customer conversion; conducted extensive user research via both quantitative and qualitative methodologies such as linear regression analysis, surveys, interviews, and A/B testing- Leveraged statistical analysis and data modeling techniques to uncover actionable.

- Innovated a direct marketing platform that leverages the CRPG form factor to gamify both virtual and real-world fashion experiences to create and sustain value-generating brand engagement- Developed and executed a comprehensive business plan, securing funding and investment partnerships in seed rounds, resulting in over $200k of capital raised to fuel.

- Renovated product interfaces and UX to enhance usability & visibility for mobile application with 10,000+ monthly users, leading to a 19% increase in adoption and a 33% increase in retention- Developed content development, management and governance frameworks to optimize product marketing and merchandising strategy for retail company with $23+ million.

- Constructed, proposed, and implemented business model re-design for small-sized retail company that increased realized and projected revenue, enabled greater efficiencies that reduced costs, and improved customer experiences with more effective CX measurement practices- Composed a comprehensive go-to-market strategy leveraging organic channel marketing.

- Founded, operated, and managed successful social eCommerce business with over 50k listings sold, 200k+ followers; leveraged strong brand narrative to become top 10% seller across 5 online platforms- Successfully developed relationships with fellow leaders in resale space as a speaker and panelist