Emily Drewry Email & Phone Number

New York, United States

New York, New York, Us

Supporting the ADWEEK Chief Brand and Community Officer in the execution of growth initiatives.Developing community strategy and executing high-quality touchpoints for CMO and additional groups/categories.Deliver insightful briefs to inspire content and community opportunities, driving the development of impactful premium assets and deepening relationships with new cohorts.

Advisor for media, tech and VC on strategy for digital content creation and distribution. Client: The Purse, popular Substack about money, women, motherhood and careers. Produced social media audit, strategy and systems infrastructure.Client: Round Tech, network for tech/product leaders. Ideated and launched series of executive interviews. Piloted paid newsletter buy strategy with 6+ partners, generating brand awareness and high quality leads.Read more about my work: https://emilydrewry.substack.com/

San Francisco, California, Us

As the brand marketing lead at The Information, I established and expanded upon the brand identity to bring the power of incredible journalism to high-caliber audiences.In this role, I project managed and led GTM for a comprehensive rebrand and accompanying website rebuild. I partnered with all teams to align our external representation, including Events, Brand Partnerships, Growth, and Editorial.I launched our omnichannel brand marketing campaign, Read us First, which was lauded by industry experts as a 'perfect' representation of the value subscription-based properties bring to the market. I created opportunities for new audiences to learn about the information, whether through launching our presence on emerging social channels, establishing partnerships within the media/tech ecosystems, or crafting messaging for our owned outreach and distribution efforts.

Brooklyn, Ny, Us

Responsible for all external expressions of Voice, with a focus on community-led growth. Led a team responsible for content, user engagement, press, advertising, and media partnerships. Built the structure for a scalable marketing strategy that positions Voice as the go-to marketplace for digital art.

Brooklyn, Ny, Us

As the first marketing hire for a fast-growing startup looking to disrupt the way creators get discovered, I lead a team of marketers hyper-focused on two areas: content & community. -Manage relationships with top-tier influencers and creators, building bespoke content strategy for multiple segments. -Develop and guide cross-platform social media strategy, growing audience and expanding listening volume. -Build and nurture email list, including multi-tiered engagement campaigns and CRM management.-Create multi-platform community-building strategy, growing participation in events and owned conversations with a positive sentiment. -Lead internal company engagement and communications initiatives.

New York, Ny, Us

Collaboratively work with global corporate services, marketing, PR and events teams to develop and execute strategic social media marketing campaigns on behalf of Nasdaq-listed companies and prospects. Supervise content distribution efforts for 4 internal teams. Host interviews with industry executives about a wide variety of topics.Represent Nasdaq at finance industry events & guide social media coverage.

Jersey City, Nj, Us

Lead Forbes social platform editors in daily posting initiatives. Serve as internal lead for video, graphics, editorial and sales teams. Oversee creation and posting of special assets and daily Forbes articles.Pitch and produce social-first series, such as Best Places To Retire interview videos. Supervise daily work of social media editors and guide them to support audience development growth goals. Pitch and create social-first content around trending topics and timely events.Host and write #ForbesFlash, a weekly news series streamed live via Twitter. Host and coordinator of #SeatofPower, a Forbes Twitter series featuring influential leaders.Lead live social coverage at Forbes events on Twitter, Instagram, Facebook and LinkedIn.

Jersey City, Nj, Us

Manage all content for @Forbes Twitter account, generating 10+ million impressions each day. Grew follower base from 8.4 million to 12.1 million while maintaining high quality and engaging content. Producer and host of social-first videos, responsible for live coverage of events and on-camera interviews.Write viral content that brings our stories to millions - reaching 430k+ engagements per Tweet.Pitch and brainstorm new content based on trending news, new social media techniques, and editorial judgment.Manage bi-monthly Twitter chats with thousands of participants from inception to execution, including work with sponsors to implement and track impressions.Past:Curate and write copy for 5+ daily Instagram posts from the Forbes Main account, reaching 1M followers and generating 10K+ engagements per post.Responsible for daily Snapchat story highlighting FORBES content in a creative, engaging method. Stories viewed 10k+ within 24 hours.

New York, Ny, Us

Build and manage Après social media positioning and strategy. Own posting across all platforms (Facebook, Twitter, Instagram, LinkedIn and Pinterest).Set and meet launch goals cross-platform, growing each channel from beginnings to active communities that bring new followers into the Après community.Lead social media strategy that includes mentions by Arianna Huffington, Anne-Marie Slaughter, and more influencers.

New York, Ny, Us

Manage all social content, including daily posting and scheduling across Facebook, Twitter, Instagram, LinkedIn, Pinterest.Consult with editorial team to increase traffic, maintain partner relationships, and carefully promote brand voice and products.

New York, Ny, Us

Levo arms you with the tools to develop your talent, build connections with peers, mentors, and jobs, and stay inspired day in and day out as you grow and develop.I serve as the voice of Levo across all social media platforms, driving growth and engagement (with growth of 3k followers per platform monthly). In addition to curating and creating content for Facebook, Twitter, LInkedIn, Google+, and Instagram, I monitor external trends to ensure Levo is up to date on global social media trends.In addition, I manage all customer service engagement, including integrating a new system that links our internal teams with external requests.I write user-facing content and manage assets for weekly giveaways and promotions, including partner relationships, online landing pages, and social promotion. During my ownership of weekly "Blitzes," entrants increased from an average of 200 to 500 per giveaway.I control our user-facing profile management program, including curating a weekly profile highlighting program, during which I have highlighted 200+ leaders on Levo.

Research & pitch international health issues relevant to the Northwestern community, and write twice monthly posts that offer insights into news, campus events, and student experiences.Chosen to begin monthly profile series highlighting global health students in a variety of educational fields.

Chicago, Il, Us

• Led complete media coverage reporting for Bud Light Super Bowl 2015 Campaign from behind the scenes, including creation of complete media coverage site post-game • Coordinated media opportunities and interviews with manager’s oversight• Managed internal communication efforts, including agency meetings for 250+ individuals • Maintained status of ongoing projects across client teams• Analyzed current social media accounts to develop media plan report based on competitors’ use• Compiled background information and presented to pitch teams for new client opportunities

Worked on Medill's second Massive Open Online Course (MOOC). Taught by Owen Youngman, the course was titled "Understanding Media by Understanding Google" and attracted 31,000 students from 138 countries.Managed discussion forums, provided background information when necessary, shared insight into Google's role in the media.

Northbrook, Il, Us

• Collaborate with 14 Regional Marketing Regional teams on agent workshops & Cinema Event pilot• Revamp Customer Experience materials to be used by agency owners nationwide (collaborative effort with CR)• Manage Digital Marketing video editing project, including daily communications with external vendor and legal teams • Write 12 intern profiles utilizing Allstate Good Life employment branding

Bachelor’S Degree, Journalism, International Studies, Global Health

Morning Brew Accelerator, Business Administration And Management, General

Education record