Marketing and communications professional providing strategic planning and data-driven creative solutions for business challenges. MBA and 15+ years in-house and agency experience conceptualizing, developing, and executing strategic marketing campaigns and communications initiatives for B2B and B2C organizations in diverse industries, including healthcare, technology, higher education, and automotive. Adept at leading cross-functional initiatives leveraging consumer insights and market trends to create targeted, integrated, and measurable campaigns and communications tactics. Brand builder with a proven track record of driving growth, creating loyalty, and strengthening public relations through innovative awareness and activation solutions that bring corporate brands to life, both internally and externally. Specialties:Marketing Communications | Corporate Communications | Internal Communications | Community and Public Relations | Brand Activation | Content Marketing | Segmentation Strategy | Event Marketing | Sales Enablement, Collateral, Support | Writing and Editorial | Social Media Strategy
Listed skills include Integrated Marketing, Marketing Communications, Marketing Strategy, Project Management, and 25 others.