Digital strategist with a focus on brand marketing, content strategy, and social media for businesses across a variety of industries including entertainment, non-profit, and food and beverage.

• Led team to develop impactful digital marketing, synergy, and partnership campaigns, landing Freeform as the #1 most social television network (2017), beating competitors like NBC and CBS• Transformed brand voice and social strategy, ensuring cross-platform excellence and consistency• Creative-directed long and short-form content for all digital marketing channels, working with internal teams and agencies on multiple campaigns simultaneously• Developed internal and external… Show more • Led team to develop impactful digital marketing, synergy, and partnership campaigns, landing Freeform as the #1 most social television network (2017), beating competitors like NBC and CBS• Transformed brand voice and social strategy, ensuring cross-platform excellence and consistency• Creative-directed long and short-form content for all digital marketing channels, working with internal teams and agencies on multiple campaigns simultaneously• Developed internal and external marketing partnerships, including Freeform & Marvel's first long-form after show and an on-air special with ABC News and ATTN:• Spearheaded collaboration with ad sales on monetization strategy and branded content programs• Shared best practices with executives, partners, and talent, providing training when needed Show less

• Managed team to launch Oh My Disney, a new digital-first content channel that grew to be the most-shared site online (per article)• Defined brand voice and content strategy encompassing editorial, social, and video• Shaped content calendar and provided daily creative direction and approval on all pieces• Trained and managed team of content creators and cultivated relationships with outside artists• Contributed to marketing strategy including paid media, email marketing, and… Show more • Managed team to launch Oh My Disney, a new digital-first content channel that grew to be the most-shared site online (per article)• Defined brand voice and content strategy encompassing editorial, social, and video• Shaped content calendar and provided daily creative direction and approval on all pieces• Trained and managed team of content creators and cultivated relationships with outside artists• Contributed to marketing strategy including paid media, email marketing, and corporate synergy• Partnered across Disney to leverage Oh My Disney’s audience to benefit corporate priorities Show less

• Promoted to senior strategist after several successful social media campaigns• Worked within Walt Disney Studios to provide social strategy for theatrical and homeentertainment releases, in addition to managing social for several legacy properties• Oversaw all aspects of community management, from copywriting and asset production toreporting and analytics, communicating and collaborating with multiple stakeholders

*Partnered with digital marketing team to develop and execute social media programs for theatrical and home entertainment marketing campaigns.

*Managed post-production and pitched segments for entertainment news show, “The Daily 10!”

*Assisted with live production of “Live from the Red Carpet” specials, including the Golden Globes and Academy Awards — duties included research, video production, talent wrangling, and footage sourcing

Managed marketing, branding, and website design for a social media start-up.

Developed local marketing campaigns, designed and delivered presentations at community organizations, and provided sales support for a supplemental education company.