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I build marketing engines for tech companies that don’t just hum - they roar. My sweet spot? Scaling teams and strategies in the $5-20M growth phase, where ambition meets urgency. With two exits under my belt (Private Equity and ServiceNow), I’ve seen firsthand how smart marketing can turn modest ventures into market movers.From doubling ARR in four years to orchestrating ABM that actually hits targets. I’ve delivered a 5:1 return on budget with a lean team (and a shoe string) as well as managing more eye watering budgets for bigger brands. My forte? Building consistent marketing growth engines, with teams that feel safe, empowered and free to have fun. I relish the alchemy of brand, strategy and execution that moves the needle on the bottom line. (And yes, I did sometimes outperform Sales… you can imagine the conversations.)But it’s not just about metrics, is it? Marketing is about creating something memorable. Whether it’s launching products, executing rebrands or shaping value propositions, marketing should sear the brand into people’s minds long before they’re even ready to buy. You win the hearts and minds of the 95%, and the other 5% will come knocking.Outside of the boardroom, I’m currently neck deep in writing my first novel, channeling my love of storytelling into a book about an artist grappling with grief and legacy. In between, I regularly contribute to podcasts and publications about life as a CMO, such as how to navigate the Wild West of AI without falling down the shiny tool rabbit hole.Want to chat about brand, building high performing teams, demand generation… or why Don Draper’s storytelling still trumps MQL obsession? Let’s connect.
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Sales And Marketing DirectorShieldpayRoss-On-Wye, Gb -
Head Of Brand & PrShieldpay Nov 2024 - PresentLondon, England, Gb -
Chief Marketing OfficerAvantra Aug 2020 - Nov 2024London, England, GbAvantra helps businesses achieve commercial success and competitive advantage by saving time and resources, reducing issues, and supporting growth.Our customers save at least 30% in SAP operations costs, giving them the edge in a market where resources are tight. Today, some of the world’s largest organizations use Avantra to transform from reactive to proactive. This results in significant time and cost benefits across their business by avoiding human error, assuring quality, and delivering a single source of truth.The unmatched intelligence of Avantra gives you freedom from system downtime, real SAP context for your whole technology stack, and time for higher value projects. Customers rely on the Avantra platform to bring intelligent automation to their SAP operations, creating time to build a future path to hyperautomation success. -
Global Marketing DirectorSweagle Jul 2019 - Aug 2020New York, Ny, Us -
Marketing & Communications ManagerRiver Nov 2017 - Jul 2019Gloucester, Gloucestershire, Gb -
Marketing Manager - ProductTeam River Nov 2017 - Dec 2018Gloucester, England, GbWe’re more than a technology partner with a continuous improvement platform. We’re a movement that’s improving business by engaging and connecting people through data. We work best with other passionate activists and progressive thinkers. -
Marketing Communications And Pr Specialist (Contract)Spirax Sarco Uk May 2017 - Nov 2017Cheltenham, Charlton Kings, Gb -
Head Of Marketing CommunicationsRehau Uk Ltd Oct 2016 - Apr 2017Rehau, Bavaria, De -
Head Of Strategy & CommsJourney Dec 2015 - Oct 2016Cheltenham, Gloucestershire, Gb -
Head Of Strategy & CommsQuarterback Dec 2014 - Oct 2016As Head of Strategy & Comms, I’m the internal thought leader in aligning marketing strategy with your business goals and objectives. Working with the rest of the client and creative team, I help define and scope the recommended approach for your projects. I also serve as a strategy adviser to both account leads (internal) and clients (external).Quarterback is a full service agency with a broad range of skills across web, photography, film and print production. We deliver brand thinking and doing. Our approach is simple: We Think, Create, Produce and Evaluate. We do this by putting you first and getting to know your business. Part of my role also involves heading up the marketing strategy support across the Creative Network group.
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EditorBaekdal Aug 2011 - Dec 2015Copy editing, proof reading and development of content for thought-leading, paid-for articles in the new media and digital marketing field. -
Head Of Digital StrategyJourney May 2013 - Dec 2014Cheltenham, Gloucestershire, GbEmily is Head of Digital Strategy at Journey. She loves how she can make a difference to a brand and take them on a journey that gets them to the desired destination when it comes to fantastic digital marketing results. Emily aims to recognise what clients can achieve as a brand and then map out the path to that achievement. She’s about structure, and navigating clients through the often hazy world of digital.Journey increases occupancy and bookings. We work with hospitality and tourism clients to create revenue-driving websites and marketing campaigns that convert. We are an integrated digital agency with our HQ in Cheltenham and offices in Leeds, St Ives and London. Marketing:Our role is to help you generate more revenue. We do this by creating strategies that increase restaurant reservations, hotel bookings, event visitors and ticket sales. Our marketing campaigns focus on getting your brand the right attention and improving your conversions.Creative:Brands behave differently online. We are experts in translating hospitality brands for the connected world. Whether you need a brand review of your hotel chain or a completely new identity for a destination, our team of creatives devise brand worlds that work on and offline.Technology:Technology is the creative platform we use to transform your venue or attraction into a living, breathing digital experience. We pick the perfect blend to develop the best interface that will capture and engage your guests, visitors, and diners both before and after they arrive.Industry Insights:Get the latest industry insight and expert opinion from our blog www.welltravelled.co.uk. It's the ultimate trip, into the digital world for the hospitality industry. If you're interested in writing a guest post, email editor@welltravelled.co.uk or message me directly. -
Digital MarketerFirehoop Apr 2011 - 2013Responsible for developing and executing marketing strategies for clients. Driving new business for front-end web technology and online marketing services such as social media and email communications.
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Online Marketing ManagerSozo Design Feb 2011 - Mar 2011Cheltenham, GbCreating online marketing strategies for clients, writing SEO and web-friendly copy and devising social media campaigns. -
Freelance Digital Marketing ConsultantFreelance Oct 2010 - Feb 2011Web copy writing including search engine optimised content and digital marketing consulting.
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Digital Marketing ManagerOpenwork Jun 2010 - Oct 2010Responsible for digital marketing delivery including recruitment through public-facing web, retention via customer portal site, and helping advisers to market their business to consumers via digital channels.
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Senior Digital Marketing ConsultantSesame Ltd Jun 2006 - Jun 2010My responsibilities included management of the company’s IFA, Recruitment and Internal websites on a variety of CMS, acting as gatekeeper for the company’s digital communications which included strong internal stakeholder management. Leading digital projects with agencies and internal departments including Sales, HR and Technology. Line-management duties for recruitment and management of the Digital Communications Executive.
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List Marketing ManagerBlackwell Publishing Jun 2001 - May 2006My responsibilities included development of marketing and PR strategies for a client list of academic publications and societies across Life Sciences. Reporting of marketing metrics to clients to analyse the performance of marketing activity. Contribution to the creation of tenders and pitches to win new business.
Emily Tippins Skills
Emily Tippins Education Details
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Meddic AcademyMerchandising And Marketing Operations -
King Alfred'S College, WinchesterEnglish Studies -
Westminster College, OxfordEnglish Studies -
Level CBrand Leadership
Frequently Asked Questions about Emily Tippins
What company does Emily Tippins work for?
Emily Tippins works for Shieldpay
What is Emily Tippins's role at the current company?
Emily Tippins's current role is Sales and Marketing Director.
What is Emily Tippins's email address?
Emily Tippins's email address is emily@me.com
What is Emily Tippins's direct phone number?
Emily Tippins's direct phone number is +1 888 267*****
What schools did Emily Tippins attend?
Emily Tippins attended Meddic Academy, King Alfred's College, Winchester, Westminster College, Oxford, Level C.
What are some of Emily Tippins's interests?
Emily Tippins has interest in Animal Welfare, Environment, Arts And Culture, Science And Technology.
What skills is Emily Tippins known for?
Emily Tippins has skills like Digital Marketing, Online Marketing, Social Media Marketing, Seo, Email Marketing, Digital Strategy, Copywriting, Social Media, Marketing, Marketing Strategy, Direct Marketing, New Media.
Who are Emily Tippins's colleagues?
Emily Tippins's colleagues are Jack Thoo-Tinsley, Nevanka Rarung, John Hollens, Rani Nuryani, Volodymyr Vasyuta, Rob Sumnall - Dip(Aml), Sam L..
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