- Develop the annual strategy each year, including main objectives, budget, marketing campaign and events programme, and editorial calendar.- Manage the marketing offers, press activity, website content, and social media, and work with the Events Manager to execute the events programme- Manage the admin team, including Events, Goods In & Logistics, Customer Service, and Bookkeeping- Headed the migration to Bevica, a Microsoft Dynamics-based ERP system, including data migration, testing, training, and creating & documenting company processes.- Initiated and directed the development of a new website, including managing budget, data mapping, approving designs, and creating content.

Managing internal & external communications and business operations

- Developed yearly marketing programme of events for the private client department Stannary St Wine Co., including an editorial calendar, press activity, digital marketing, email campaigns, brand positioning, supplier visits, and budget.- Managed events such as winemaker dinners, wine tastings for 50-300 guests, masterclasses, vintage release events, and journalist tastings.-Liaised with American winemakers and managed their itineraries for visits to the UKImproved web traffic by 60% on previous year and website revenue by 75% on previous year through SEO and SEO-rich content development, liaised with Limitless Internet Solutions to optimise on-site SEO and improve functionality of the website.

- Processed orders, provided sales support and wine recommendations to trade and retail customers. - Developed an excellent knowledge of fine dining restaurants, wine bars, and merchants in the UK.- Managed Customer Services department and oversaw training for Orders Processing Coordinator.- Developed processes and manuals for the Customer Services department and Vintner software.

-Created press cuttings and assisted in maintaining the press coverage database-Created content and designs for the website-Assisted with orders and logistics-Created and scheduled content for social media-Created marketing materials and sales support materials

-Wrote, brainstormed, researched, and translated blog posts and newsletters for the Phileas Wine Club English language blog

-Engaged customers in the tasting room and coordinated web and phone orders to be shipped-Assisted in executing logistics for twice yearly shipments for the 1200+ member Wine Club-Managed Wine Club database and data entry, and coordinated communication with Club members, including newsletters-Assisted in organizing events for club members

-Created and scheduled social media content for Facebook and Twitter-Planned and executed cross-promotional activities between Shakespeare Walla Walla and local Walla Walla businesses

-Hosted visitors to the flagship tasting room of Precept Brands-Assisted in organizing events, tastings, tours, and lunches for clients and distributors-Assisted in creating marketing materials for concerts and events

Assisted with creating content for programs and newsletters, created marketing materials for the Festival of New Musicals, including program and posters, put together guest packets, signed up volunteers for events, and contributed to brainstorming sessions.