Driving research for UK & EU, strategic initiatives and market intelligence programmes to build informed data-driven decision-making for marketing, customer insight and segmentation, persona development and business strategy.

Marketing strategies, research & brand transformations for both B2B & B2C businesses developing proposition, creative and data informed customer-centric solutions and insight. International & Global Growth | Transform Marketing Depts | IPO & M&A | Overall Growth

B2B marketing, research & strategy - customer first end-to-end strategy, partner management, insights and data development. Driving brand and services through ABM, Leadership material, and content development for growth. Qualitative insight/persona dev and research.

B2B Tech Agency. Managing multiple enterprise-level accounts leading tech growth strategy across USA & EMEA, for Google & multiple global blue chips. Built & managed marketing team, delivered to KPI's and development of business next to sales dept - reporting to MD. Drive partnership for B2B technology brands: Google Cloud (USA & EMEA), Oracle, Panasonic, Xerox, Sony, Intel & associated GSI's. Technology product & SaaS leadership.Global partner marcoms, persona build, channel partner, demand generation, mystery shopper/ research, social design & delivery with automation & data / insight build. New product GTM.Other clients include: Pure Storage, Epson, Panasonic, & Syslink.

Global B2B promo organisation. Transformation and growth lead, next to client development/management. Global head of marketing and client/sales development. USA implementations, EMEA & APAC market development. Introduction of management processes to the transformation of the global delivery structure. Formation of existing services including data, client services, tendering and overall global strategy. Training, global content and presentation development and provision. Leadership of global tenders, and subsequent client implementations. IT reporting CRM development and analysis.

Developed the new agency division B2B & B2C, working across the global business teams to create the framework to deliver a new digital and cross channel service. Re-established brand awareness by reshaping the group's marketing strategy and ‘operational’ marketing activities.Unified and communicated across the business around the new offering, working closely with sales to manage the channel and partner management functions, resolving processes and profitability models, onsite client creative teams, structuring altered or new retainer agreements and value propositions for new lines of service. Pitch leadership and delivery. PR and communications function.Forecast and P&L management - stats and data reporting introduced for internal comms.

EMEA focussed data & creative based agency development. Management/build of the existing digital division, development/leadership through the acquisition of data agency Indicia. All leadership on M&A proposals and actioning of merger and synergies...

As head of client services at Saatchi I worked with the multiple team leads in delivering both EMEA & global solutions including NPD toolkits and full program delivery for our broad roster of clients. Digital builds including app and AR. All partner leadership across all multi channel teams ie: ATL/media/PR.Nikon, HTC (Tel Comms), P&G, Diageo, Kerry Foods, Schweppes, Heineken...."Saatchi & Saatchi X is a global shopper marketing agency focused on getting at the heart of shopping through strategic shopper marketing solutions. We create strong and long-lasting emotional connections between brands and shoppers, overcoming their barriers to purchase and encouraging sustained behaviour change. We proudly partner with some of the best-known companies in the world."

B2B2C Creative Digital Agency. FMCG & Fashion focus. Led business across clients, marketing strategy, team management and financial lead. Digital & traditional marketing support across a very large range of brands. From site builds to fashion shoots we built from conception to core assets through to final digital or print delivery to target consumer.See: https://www.facebook.com/pebble.net?ref=br_tfClients have included: Nestlé Waters, Perrier, Barbie, Olay, L'Oreal, San Pellegrino, Vittel, P&G, SC Johnson, Bacardi, Grafton Fraser: Tip Top Tailors, Big & Tall & George Richards Menswear, Foot Locker, Umbro.

Orange Mobile Telecommunications,Tesco, Sainsbury, Waitrose & Asda food retailers (UK)

Somerfield foods, Imperial Tobacco.

Designer and buyer for all mens casual and formal shirts, all knitwear for ladies and men and accessories. Co-ordination of collections for catwalk & PR each season. Management of ranges: from collection content to profitability and monitoring of sales.