Emily Lessard

Emily Lessard Email and Phone Number

CSO and Co-Founder @ Bellweather Agency | Webby Award Winner, Creative Strategist @ Bellweather Agency
Emily Lessard's Location
Philadelphia, Pennsylvania, United States, United States
Emily Lessard's Contact Details
About Emily Lessard

At Bellweather Agency, our team has redefined the essence of legacy brands, ensuring they resonate with a modern, diverse audience. With a focus on nonprofits, healthcare, and travel, my expertise in campaign and brand strategy has been central to expanding our client base and fostering deep audience engagement.Our strategies are tailored to the evolving market, capturing segments such as women, people of color, and Gen Z, which has resulted in substantial audience growth for our partners. With over eight years at Bellweather, I am committed to crafting powerful narratives that solidify our clients' presence in a competitive landscape.

Emily Lessard's Current Company Details
Bellweather Agency

Bellweather Agency

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CSO and Co-Founder @ Bellweather Agency | Webby Award Winner, Creative Strategist
Emily Lessard Work Experience Details
  • Bellweather Agency
    Chief Strategy Officer (Cso)
    Bellweather Agency Aug 2016 - Present
    New York City, Ny, Us
    • Developed and executed growth strategies for legacy brands in nonprofit, government, healthcare, and travel sectors.• Drove audience expansion and market diversification with a focus on women, people of color, and Gen Z.• Established partnerships with notable travel and nonprofit organizations to drive brand visibility and growth.
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  • Chief
    Member
    Chief May 2024 - Present
    New York, Ny, Us
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  • The Cooper Union For The Advancement Of Science And Art
    Adjunct Instructor
    The Cooper Union For The Advancement Of Science And Art Sep 2016 - Apr 2019
    New York, Ny, Us
    • Taught 2-Dimensional Design course at The Cooper Union, exploring form in various media.• Developed curriculum inspired by Bauhaus foundations methodology for Foundation Program.• Facilitated intellectual discussions on visual aspects of form on two-dimensional surfaces.• Encouraged students to think creatively and critically about design principles.
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  • Nyc & Company
    Senior Vice President, Creative / Creative Director
    Nyc & Company Jul 2014 - Aug 2016
    New York, Ny, Us
    • Led rebranding efforts for NYC & Company, overseeing brand standards on B2C and B2B initiatives.• Provided creative strategy for award-winning nycgo.com relaunch and popular “See Your City" campaign.• Managed a diverse team of designers, writers, photographers, and project managers.
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  • Nyc & Company
    Design Director
    Nyc & Company Oct 2013 - Jun 2014
    New York, Ny, Us
    Led design strategy for all campaigns, including the complete "Eat Up!" reboot of NYC Restaurant Week.
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  • Aperture Foundation
    Design Director
    Aperture Foundation Mar 2011 - Oct 2013
    New York, Ny, Us
    • Led the rebranding of Aperture, overseeing the redesign of the website and magazine relaunch, resulting in increased brand visibility and engagement.• Directed the creative vision for The PhotoBook Review and designed multiple award-winning publications, showcasing a strategic eye for design and storytelling.
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  • Emily Lessard Design
    Founder And Owner
    Emily Lessard Design Aug 2007 - Mar 2011
    • Led an independent design practice specializing in cultural and small business clients.• Managed projects for prestigious institutions like the Guggenheim and The Jewish Museum.• Produced publications and exhibitions for clients like Opower and artist Jill Magid.
  • Ogilvy & Mather
    Designer
    Ogilvy & Mather Jan 2007 - May 2007
    New York, Ny, Us
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  • Heavy Meta
    Senior Designer
    Heavy Meta Jun 2005 - Jan 2007

Emily Lessard Skills

Graphic Design Creative Direction Web Design Art Direction Book Design Branding And Identity Typography Advertising Indesign Logo Design Brand Development Adobe Creative Suite Interaction Design Corporate Identity Visual Communication Creative Strategy Concept Development Layout Business Cards Exhibit Design Information Design Page Layout Branding Social Media Social Media Marketing Marketing Strategy Marketing Email Marketing Digital Marketing Adobe Indesign Cc Photography Art Publications

Emily Lessard Education Details

  • Yale University
    Yale University
    Graphic Design
  • University Of California, Santa Cruz
    University Of California, Santa Cruz
    Photography
  • Gunn High School
    Gunn High School

Frequently Asked Questions about Emily Lessard

What company does Emily Lessard work for?

Emily Lessard works for Bellweather Agency

What is Emily Lessard's role at the current company?

Emily Lessard's current role is CSO and Co-Founder @ Bellweather Agency | Webby Award Winner, Creative Strategist.

What is Emily Lessard's email address?

Emily Lessard's email address is em****@****ard.com

What is Emily Lessard's direct phone number?

Emily Lessard's direct phone number is +191745*****

What schools did Emily Lessard attend?

Emily Lessard attended Yale University, University Of California, Santa Cruz, Gunn High School.

What skills is Emily Lessard known for?

Emily Lessard has skills like Graphic Design, Creative Direction, Web Design, Art Direction, Book Design, Branding And Identity, Typography, Advertising, Indesign, Logo Design, Brand Development, Adobe Creative Suite.

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