Emily Mascher Email & Phone Number

Www.Emilymascher.Com

Strategy Track

The VCU Brandcenter is a two-year, full-time master's program focused on developing creative problem-solvers in the world of brands. The VCU Brandcenter is part creative studio, part business school, by creating a collaborative environment with art directors, copy writers, user experience designers, creative brand managers and strategists to tackle complex business problems. Work Portfolio: www.emilymascher.com

• Conducted competitive brand audit for 9 paint brands, including primary and secondary research, and wrote white paper with strategic recommendations for Sherwin-Williams• Developed and presented strategic positioning analysis for national online automotive vendor, contributing to new business developmentWhat I learned: Identifying the right problem to solve is more important than a quick fix.

Richmond, Virginia Area

• Responsible for building business case justification of AmeriCorps VISTA program to the program sponsor, Corporation for National and Community Service (CNCS)• Designed and implemented system to gather and report verifiable data to CNCS used for tracking work and proving program impact• Facilitated quarterly two-day trainings on effective teaming and lessons learned with 15 AmeriCorps membersWhat I learned: I get excited creating systems and processes that sustain organizations.

• Fundraised over $200,000 annually in corporate and individual revenue with Development Team• Project Manager for annual gala, with budget of $60,000, attracting over 250 guests and raising over $120,000• Created systems and procedures that increased operating efficiency by 38%• Established Alumni Engagement Program by targeting and recruiting 10 highly dedicated Alumni Committee volunteer members. The new committee then provided free consulting to New Futures, gave free mentorship to students, and increased the donor pool by expanding the program’s alumni reach by 10xWhat I learned: I learned the importance of calculated, incremental business growth and clear organizational vision.

Arlington, Va

“Whistling & Company inspires hope though story and community.”• Met needs of people searching for a supportive community by creating a positive forum for community engagement• Invited to speak publicly at 2 universities to audiences of over 100 attendees• Generated nearly $15,000 in revenue via handmade jewelry sales• Donated 40% of profits to charityWhat I learned: I thrive when I can shape and lead something newand needed.

Washington D.C. Metro Area

• Tracked more than 1700 hours of service as an AmeriCorps Member• Planned, implemented, and managed multiple in-school opportunities for healthy physical play daily, based on national guidelines, coordinating up to 5 program components at once at a diverse, urban public school, frequently serving groups of 20-70 students at one time• Cultivated and mentored over 30 youth leaders through personalized development plans and monthly trainings• Independently researched and wrote two grants for equipment for school PE programWhat I learned: I can flourish in loud, chaotic, fly-by-the-seat-of-your-pants environments.

Master Of Science - Ms, Business, Concentration In Strategy

Bachelor Of Science (B.S.), Health Promotion

Activities and Societies: Impact Team, Gamma Beta Phi, Alternative Spring Break Leader, Emerging Leaders, Dance Marathon, Hunger.