Emily (Mauro) Greaney Email & Phone Number

London, England, United Kingdom

Our purpose is to get every team on a mission to actually do business better. We now do this in collaboration with our friends and colleagues at Heidrick & Struggles. Learn more at www.businessfourzero.com

London, England, United Kingdom

Sullivan & Stanley is an award-winning specialist change consultancy that deploys expert teams to solve the challenges companies face when undertaking change. Born as a rebellion to transformation failure and outdated change models, they help clients correct this alarming trend and successfully execution bridge the gap between strategy and value realisation.Key accomplishments include:- Built a £1M pipeline in 3 months by taking a campaign-driven approach focused on relationships, events, and content.- Co-authored UK South's 23/24 insight-backed growth plan.- Launched the firm's Women in Transformation network with an aim to unite female change-makers and create forums to troubleshoot live change challenges. - Developed a go-to-market ready proposition for the Private Equity market focused on flexible and fractional digital transformation advisory.

London, England, United Kingdom

Grey Consulting is a human-centred growth and transformation consultancy – helping companies grow by reimagining their businesses, brand and products and by transforming their people along the way.Led client business across internal transformation & culture change projects as well as business & brand strategy projects; Responsible for the the firm’s business development efforts.Key accomplishments include: - Contributed to the firm’s 187% revenue growth year over year by overseeing pipeline development, client round table events, outbound marketing, proposal writing, fee development, and new client onboarding- Led the delivery of a digital transformation & culture change programme for the B2B Marketing team at HSBC; Marketers reported a 33% improvement in their digital and data capabilities.- Defined via a process of co-creation over 6 months the global brand strategy (including purpose, values, mission, etc.) for a world-leading sports data & tech company- Designed a data-driven business transformation programme for a leading insurer focusing on leadership alignment, strategic storytelling, and top-down/bottom-up people change interventions

London, United Kingdom

Led the WPP integrated business for 2 of GlaxoSmithKline’s 7 global ‘Power Brands’ - Polident and parodontax/Corsodyl. - Launched a new global strategic and creative platform for Polident which delivers an innovative service-led customer experience rooted in the insight of new denture wearers' need for discretion - Increased launch market share by 9.8% by creating parodontax’s first-ever ‘Purpose-Driven’ service designed to drive an emotional engagement with consumers by connecting the brand to blood donation- Served on the leadership team responsible for launching and operationalising WPP Team Mouthworks (the cross-network agency team servicing GSK Oral Care globally focused on driving integration, delivering seamless project management, and creating behaviour-changing work)- Selected for WPP’s 2019 Network Leadership Exchange Programme

London, United Kingdom

Transferred to the UK to act as the business account lead for a portfolio of GSK brands including: Global parodontax, Northern Europe Sensodyne, Corsodyl, Panadol, Day & Night Nurse.- Accelerated consumption growth at 18% vs the toothpaste Category at 5% by leading the agency team responsible for the parodontax brand’s strategic re-positioning (brand purpose, growth strategy, portfolio positioning, and communications strategy)- Co-conceptualised and led the marketing launch for 4 new product innovations which contributed to parodontax being the fastest growing toothpaste globally - Earned 3 Euro Effies & 1 Silver IPA Award for parodontax’s new global creative platform- Achieved average Client Service rating in twice-annual client satisfaction surveys of 8.8 out of 10 by transforming team’s approach to client service and project management

Singapore, Singapore

Led the global account team responsible for Panadol’s (GSK) above-the-line advertising throughout 128 markets globally.- Launched the brand’s new global creative platform ‘Life Replaces Pain’ to more than 40 markets – adapting the strategy by market to account for cultural nuance and to drive local relevance - Led the transition of the account from Grey New York to Grey Singapore recruiting and training a new account team and implementing the Integrated Agency Team and Grey Network ways-of-working

Singapore, Singapore

Transferred to Singapore to lead the P&G SK-II business covering Southeast Asia, Australia, U.S., India, and Dubai.

Chicago, Il

Managed the P&G Always global social marketing campaigns and North American through-the-line communications.

Managed the account responsible for the United Airlines MileagePlus' CRM program.

Chicago, Illinois, United States

Managed the production and distribution of company-wide e-marketing communications, delivering over 1,000,000 messages monthly.

Directed all marketing for Preferred Golf Club which included print and online advertising, website design and maintenance, direct mail, e-mail, and e-newsletters.

Collaborated with the marketing team to develop and execute the company’s Annual Marketing Program designed to drive room revenue for the more than 700 luxury hotel partners.

Pittsburgh, Pennsylvania, United States

Oversaw staff of 15 responsible for daily operations at multi-property luxury inn company.

B.S., Hotel Administration

Activities and Societies: PI BETA PHI • Vice President of Social Advancement; Chairperson of Sister-Sister Events; Sports Chairperson.

Certificate In Professional Cookery, Culinary Arts

Italian Food & Culture, Tuscan Wines, Art History, Architecture, Italian Language

Study abroad experience Spring semester 2004.