Emily Morda Email & Phone Number

Boca Raton, Florida, US

Boca Raton, Florida, US

• Develop and implement customer relationship marketing programs aimed at growing customers into loyal product advocates to drive lead generation in pursuit of sales objectives.
• Create multimedia-rich customer marketing content, including case studies, quotes, videos, web-based testimonials, and stories in alignment with current business priorities.
• Identify new and creative ways to partner with customers for mutually beneficial marketing opportunities.
• Organize existing customer data and stories to create effective marketing assets to be leveraged in marketing campaigns and closing of sales.
• Manage reference CRM system to track and report reference use, program performance, and incentive offerings.
• Compile monthly metrics tracking recruitment growth and revenue.

* Optimize marketing skills via collaboration with Director of Marketing, channel partners and sales team to develop marketing communications while ensuring messaging is consistent and approved for external release. * Develop email marketing campaigns to promote events, drive web downloads and generate leads.* Responsible for capturing and reporting on.

Spokane Valley, WA, US

* Utilized project management practices to successfully achieve tradeshow marketing goals and increased lead generation over 40% by developing creative marketing initiatives to drive customer interest. * Managed channel marketing programs that consisted of sales specific incentive levels and marketing development funds tracked by sales performance reports..

Utilized a determined marketing/recruiting approach through recruitment planning with all levels of management while implementing staffing plans and coordinating all efforts associated with interviewing along with various administrative duties.

• SEEC is a global software provider offering a large library of service-oriented components designed specifically for the insurance and financial services industries. Responsibilities included:
• Accountable for project management and tracking of new office development and design
• Managed all billing and accounts receivable collections related to software license/maintenance and services for the Pittsburgh headquarters and Asia office
• Responsible for bank reconciliations, processing payroll/401K reports and accounts payable
• Assisted the Finance/HR department in gathering data for audits and employee benefit packages
• Served as a liaison with all departments, operating units and vendors in the resolution of operational issues

• ITPI provides strategically aligned Business and Technology Managed Services. Responsibilities included:
• Achieved 100% customer satisfaction daily to generate repeat business
• Developed relations via direct customer interface and generation of corporate newsletters and brochures
• Managed the needs/requirements of high revenue accounts through extensive follow-up procedures
• Responsible for the re-contenting of corporate Web site