Emily Palmgren Email and Phone Number
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I am passionate about driving radical simplicity in complex business environments, where cutting through the noise to deliver impactful, on-time solutions is essential. With a focus on building collaborative and high-impact teams, I lead with the belief that innovation, when thoughtfully evaluated and strategically adopted, can be a game-changer for any organization.In my current role as Senior Director of Business Transformation at Amplitude, I spearhead initiatives to streamline and transform end-to-end go-to-market processes and technology platforms. My approach centers on aligning technology with business goals, fostering a culture of innovation, and ensuring that every investment we make delivers measurable value.A few of my core principles include:• RADICAL SIMPLICITY: I believe that the best solutions are often the simplest. My goal is to strip away unnecessary complexity to deliver streamlined processes that enhance efficiency and drive results.• HIGH-IMPACT TEAMS: Building and mentoring collaborative teams is at the heart of what I do. I focus on developing talent that can take on complex challenges, foster continuous improvement, and drive strategic execution.• INNOVATION WITH PURPOSE: I am a strong advocate for the thoughtful adoption of innovative technologies, such as AI and automation, that not only solve current business challenges but also pave the way for future growth. My work involves leading AI transformation initiatives that automate manual tasks, freeing up thousands of hours for more strategic activities.• STRATEGIC EXECUTION: My experience spans managing large-scale transformations, from consolidating GTM vendors to optimizing CRM data and workflows. I ensure that projects are delivered on time, with clear outcomes and zero system errors, setting a new standard for operational excellenceWhether it’s guiding a complex migration project, driving cross-functional alignment through governance councils, or optimizing our vendor portfolio, my mission is clear: to deliver solutions that make a measurable difference, both for the business and the people who drive it.
Amplitude
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Sr Dir Business TransformationAmplitude Sep 2024 - PresentSan Francisco, California, Us -
Sr Dir Gtm Process & ApplicationsAmplitude Nov 2021 - Sep 2024San Francisco, California, UsLead strategic initiatives to enhance our E2E GTM processes and technology platforms. Focus on driving innovation, aligning technology with business goals, and maximizing the value of our investments to scale our business and improve operational efficiency.Key Responsibilities:• Strategic Process Transformation:Spearhead initiatives to transform and streamline GTM processes, ensuring alignment with broader business objectives. Collaborate with stakeholders to optimize user workflows and improve platform effectiveness.• Innovation Leadership:Advocate for the adoption of innovative technologies, including AI and automation, to boost productivity and create competitive advantages. Drive strategic initiatives that leverage technology to meet evolving business needs.• Process & Systems Strategy:Oversee the planning and execution of GTM Processes and Systems Governance Council priorities, ensuring that technology roadmaps are aligned with key business priorities. Drive cross-functional alignment, prioritization and on time delivery.• Project Management:Lead complex process and systems transformation projects, implementing effective project management practices to ensure timely and successful delivery. Promote a culture of professional delivery management and effective change management within the organization.• Vendor & Application Portfolio Management:Manage the GTM application portfolio, optimizing vendor relationships and maximizing ROI. Drive initiatives that increase application adoption and reduce operational costs.• Team Development:Build and lead a high-performing process analytics team that supports both the GTM and G&A business units. Foster a collaborative, inclusive and fail forward environment focused on continuous improvement and strategic execution. -
AdvisorTektonic Ai Oct 2023 - PresentBellevue, Wa, Us -
Senior Director Of Global Revenue OptimizationSap Concur 2020 - Nov 2021Bellevue, Wa, Us• Extensive experience working with Sales, Marketing, Business Development, Sale Operations, Marketing Operations, Enablement, as well as IT to create alignment, simplify processes, optimize investments, improved productivity, and maximize demand generation.• Built and led the Revenue Technology (RevTech) program, which has become the model used across the organization as well as adopted by SAP. In <4 months identified unnecessary program costs and areas of low utilization, reduced spend by 10%, and invested savings in high-value, demand generation programs. Recognized by key SAP leadership for driving this measurable and impactful change. • Implemented RevTech adoption improvements that resulted in 50% faster implementations, 60% increase usage and improved ROI by 130%.• Led CRM optimization strategy, creating cross-functional alignment between Sales, Marketing, and Operations. Immediate impacts: increased viable customer contacts by 20% in the US and >80% internationally. • Assessing global expansion that aligns with SAP priorities and revenue goals including; total addressable market, segmentation, infrastructure, headcount, and GTM strategies.• Identified lead flow issues by assessing conversion data discrepancies. Assessment identified a 20% potential revenue loss if not corrected. Solution improved customer engagement, time to close, and average deal size.• Uncovered GDPR gap for international sales teams that was limiting compliant opt-ins. Solving this issue increases the allowable marketable contacts, resulting in accelerated demand generation impact.• Provide strategic direction and continue to lead the senior leadership quarterly Rhythm Of Business (RoB) working sessions as well as monthly pipeline calls, which supported cross-functional alignment and optimized demand generation efforts. -
Senior Director Of Global StrategySap Concur Oct 2019 - Dec 2020Bellevue, Wa, Us• Collaborated with Global Sales, Marketing, and Partner/Business Development leaders to ensure alignment and program prioritization related to sales optimization and pipeline acceleration.• Led quarterly RoB working sessions and monthly sales pipeline calls for cross-functional senior leadership. Program improved accountability, aligned prioritization, facilitated collaboration, and determined the action plans that supported revenue targets.• Designed and optimized processes, which included a new contact record acquisition and marketing nurture workflow. Key results: reduced operations headcount by 20% and improved domain and CRM health. -
Chief Of Staff, Global Marketing & Market DevelopmentSap Concur Sep 2018 - Oct 2019Bellevue, Wa, Us• Managed organization-wide daily operations, strategic planning, and annual budget of >$13M.• Stepped in as Interim VP of Marketing at the request of key executives and tasked with significant budget and headcount cuts within the quarter. • While in Interim role, identified and fixed major breaks in the sales pipeline and improved cross-functional alignment and business transparency by creating and leading a quarterly Rhythm of Business (RoB) meeting with all Business VP leadership. Result: 50% reduced spend, 76% reduced headcount, while still being able to finish at 103%-to-plan.• Led successful leadership offsite annual planning sessions by facilitating strategic and transparent discussions. Prioritized and managed post-event action items to ensure successful execution and maximum impact.• Wrote and managed executive and organizational communications.• Facilitated employee development and engagement in line with the GM’s company mission and objectives. Provided organizational coaching to help improve employee relations.• Streamlined and managed vendor relationships, negotiated competitive contracts, conducted tool enablement, and promoted adoption to ensure maximum utilization.• Set up and managed an inbound Market Development remote vendor team to improve demand generation efforts.• Impact in role resulted in $11M in saved or reallocated assets in <12 months -
Senior Consultant, Smb MarketingSap Concur Mar 2018 - Sep 2018Bellevue, Wa, Us• Optimized lead-flow process from a manual, full time, dedicated headcount, to an automated 5-min daily process. This eliminated need for a $250k/year FTE headcount. Automation also resulted in zero lead delivery error rate, $1mm annual revenue impact, and improved employee retention rate.• Identified routing error in a high value lead-flow process. Implemented a solution that improved follow up from 0% to 100% up within 24 hours, resulting in deals closed at 2x the average deal size amount and within 25% of previous time to close.• Managed weekly Tableau, BrightFunnel, and Salesforce program performance report out for Executive Leadership. -
Independent ConsultantMets Group Sep 2008 - Apr 2018Us• Provided business solution consulting, systems integration, and digital transformation and optimization for organizations in tech, aerospace, finance, and nonprofit.• Interim Head of Operations for an aerospace company during the 2008-2009 global economic crisis. My primary role was to ensure solvency and regain financial stability. I assessed risk, consolidated assets, reorganized staff, and developed a recovery strategy, resulting in stabilization within six weeks and a 150% revenue recovery within six months. -
Vp, Financial ConsultantSalomon Smith Barney Holdings Inc. (Nyse: Sb) 1995 - 2002New York, New York, Us• Raised and managed over $300mm in assets for both public and private institutions as well as individual investors. Provided expertise on employee benefits for public and private company retirement plans and employee stock option exercise programs.• Supported clients during points of transition (retirement, divorce, business acquisition, etc.) to optimize their investment assets. -
StockbrokerFreeman Welwood & Co Apr 1993 - Sep 1995• Partnered with our high-volume trading desk to facilitate the coordination of client equity and fixed income portfolio holdings• Developed the Employee Stock Option Exercise program and built it to include the leading publicly traded companies in the Pacific Northwest resulting in 2x growth of assets under management in the first year. • Created marketing campaigns, facilitated employee engagement programs, and managed ongoing program advancements.
Emily Palmgren Skills
Emily Palmgren Education Details
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University Of WashingtonCommunications
Frequently Asked Questions about Emily Palmgren
What company does Emily Palmgren work for?
Emily Palmgren works for Amplitude
What is Emily Palmgren's role at the current company?
Emily Palmgren's current role is Driving Best-in-Class Transformation through Innovation, Simplification, and Optimization.
What is Emily Palmgren's email address?
Emily Palmgren's email address is em****@****ude.com
What schools did Emily Palmgren attend?
Emily Palmgren attended University Of Washington.
What skills is Emily Palmgren known for?
Emily Palmgren has skills like Web Design, Wix Expert, Business Development, Strategic Planning, Program Management, Sales, Project Management, Marketing, Consulting, Business Process Improvement, Business Strategy, Strategy.
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