Emily Parson

Emily Parson Email and Phone Number

Senior Vice President - Centra Install Pros @ Centra Windows
Calgary, AB, CA
Emily Parson's Location
Calgary, Alberta, Canada, Canada
Emily Parson's Contact Details

Emily Parson personal email

n/a

Emily Parson phone numbers

About Emily Parson

Emily leads Centra Windows Inc. in Alberta Canada by creating a culture of innovation and positive communication. Responsible and accountable for the results and expansion of Centra’s regional operations in the province of Alberta. She leads the creation of, and execution of, Centra’s strategic plans in Alberta and is responsible for achieving all performance goals, driving sales, and accomplishing growth through all aspects of the company which includes but not limited to: brand, executing strategy, manpower, efficient operations, and culture. She is responsible for performance across all aspects of the business including sales, manufacturing, installations, logistics, customer care, and the Alberta leadership team. Driving results by embracing change and leveraging technology, people, and data analytics. Emily is passionate about supporting her team and their families and empowering everyone to reach their full potential in their careers and life.

Emily Parson's Current Company Details
Centra Windows

Centra Windows

View
Senior Vice President - Centra Install Pros
Calgary, AB, CA
Website:
Centra.ca
Employees:
191
Emily Parson Work Experience Details
  • Centra Windows
    Senior Vice President - Centra Install Pros
    Centra Windows
    Calgary, Ab, Ca
  • Centra Windows
    Vice President Of Centra Alberta
    Centra Windows Sep 2022 - Present
    Calgary, Alberta, Canada
    Emily leads Centra Windows Inc. in Alberta Canada by creating a culture of innovation and positive communication. Responsible and accountable for the results and expansion of Centra’s regional operations in the province of Alberta. She leads the creation of, and execution of, Centra’s strategic plans in Alberta and is responsible for achieving all performance goals, driving sales, and accomplishing growth through all aspects of the company which includes but not limited to: brand, executing strategy, manpower, efficient operations, and culture. She is responsible for performance across all aspects of the business including sales, manufacturing, installations, logistics, customer care, and the Alberta leadership team. Driving results by embracing change and leveraging technology, people, and data analytics. Emily is passionate about supporting her team and their families and empowering everyone to reach their full potential in their careers and life.
  • Centra Construction Group Ltd
    Vice President Of Marketing
    Centra Construction Group Ltd Jan 2014 - Present
    Langley Bc
    Leads Centra Construction Group’s marketing department by creating a culture of innovation and positive communication. Responsible for developing and executing strong lead acquisition, brand and remarketing strategies. Driving results by embracing change and leveraging technology, people and data analytics. Works closely with the VP of Sales and leadership team to grow market share through strategic planning and a strong relationship based approach. Centra’s Marketing department is responsible for all B2C and B2B marketing and consists of traditional marketing, communications, branding, digital marketing, customer care, sale support and call centre positions. Our Values: Family, Entrepreneurial Spirit, Respect, Safety, TeamworkOur Purpose: We exist to make a difference in the lives of our people and community Our Vision: To become a trusted national brand by challenging our people, products and processes to be relevant in tomorrow’s world.
  • Centra Construction Group Ltd
    Marketing Manager
    Centra Construction Group Ltd Jun 2010 - Jan 2014
    Langley Bc
    Responsible for the development and maintenance of marketing strategies within Centra Windows. Effective management of all marketing, advertising and promotional activities of Centra. Managing marketing department including staffing, hiring, dismissals, reviews and progressive discipline. Development of annual marketing plans and budgets and monitoring effectiveness and ROI. Ensuring weekly, monthly and annual reporting is completed on time and accurately tracking appointments, market trends and efficiencies. Overseeing tradeshow management and events. Overseeing management of company website and SEO. Managing marketing suppliers & alliances including the facilitation and negotiation of media purchasing with our external ad agency. Overseeing corporate communications activities including external and internal communications systems, public relations efforts and preparation of e-newsletters and press releases. Continuous development and administration of Microsoft CRM database and integration to other Centra systems.
  • Big O Tires
    Marketing Manager
    Big O Tires Jul 2008 - Jun 2010
    Delta Bc Canada
    Responsible for developing, implementing and maintaining marketing, advertising and promotional activities at Big O Tires Canada. Developed cohesive brand identity. Developed advertising budget and monitored expenditures and accruals. Designed promotional and merchandising material to support branding initiative, including ad templates, brochures, tire centers, service/price boards, posters, ext. Designed training, brand standard and merchandising manuals. Oversaw redesign of company website to align with new brand identity. Maintained company website through CMS. Coordinated and maintain social media campaign including regular updates on Facebook, Twitter and YouTube. Coordinated monthly promotions. Coordinated a media mix including, television on four major networks, OOH billboard advertising, local radio, online and social media. Coordinated marketing efforts with manufacturers marketing departments on coop advertising and POP material.

Emily Parson Skills

Marketing Strategy Marketing Social Media Marketing Advertising Social Media Management Public Relations Marketing Communications Leadership Seo Market Planning Negotiation Corporate Communications Online Advertising Facebook Press Releases Training Online Marketing Email Marketing Trade Shows Marketing Management Direct Marketing Customer Relationship Management Budgeting Internal Communications B2b Time Management Lead Generation Business To Business Budgets Crm Search Engine Optimization

Emily Parson Education Details

  • Simon Fraser University
    Communications Major, English Minor
  • Sauder School Of Business
    Sauder School Of Business
    Marketing Management
  • Canadian Professional Management Services
    Canadian Professional Management Services
    Management

Frequently Asked Questions about Emily Parson

What company does Emily Parson work for?

Emily Parson works for Centra Windows

What is Emily Parson's role at the current company?

Emily Parson's current role is Senior Vice President - Centra Install Pros.

What is Emily Parson's email address?

Emily Parson's email address is ep****@****ntra.ca

What is Emily Parson's direct phone number?

Emily Parson's direct phone number is (888) 589*****

What schools did Emily Parson attend?

Emily Parson attended Simon Fraser University, Sauder School Of Business, Canadian Professional Management Services.

What are some of Emily Parson's interests?

Emily Parson has interest in Children.

What skills is Emily Parson known for?

Emily Parson has skills like Marketing Strategy, Marketing, Social Media Marketing, Advertising, Social Media, Management, Public Relations, Marketing Communications, Leadership, Seo, Market Planning, Negotiation.

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