•Develop engaging and informative content for various marketing channels, including social media, newsletters, and the department's website. Monitor social media trends and engagement metrics to optimize content strategy.•Assist in the planning and execution of events hosted by Housing and Residence Life. Develop and implement marketing strategies to promote events and increase attendance.•Capture photos and videos to showcase the residential experience and promote departmental initiatives. Edit and organize visual content for marketing purposes.•Work closely with the Housing and Residence Life team to gather information and insights for marketing campaigns. Collaborate with other student assistants and staff to ensure a cohesive and unified marketing message.•Track and analyze the performance of marketing initiatives using relevant metrics. •Organize, track, and put together marketing items for events. Update the inventory spreadsheet and support the office with quotes and delivery logistics for vendors. •Stage showrooms for tours and events. Serve as a tour guide for specific groups when needed.

•Create extensive metadata for all images for historical archiving purposes• Photograph, post-process, edit, and archive various visual themes and subjects at Jefferson Lab for use in publications, scientific research presentations, online websites, social media use, and internal and external communication needs

•Promote Prime Student at Old Dominion University for 6-8 hours each week, for 6-11 weeks during both the Fall 2019 and Spring 2020 semesters• Identify on-campus events where I showcase Prime Student by hosting engaging activities that allow my peers to experience the benefits of Prime• Create and publish creative Prime Student content on my personal, public Instagram• Attend weekly, 30-minute status calls and participate in online group chats• Report on all activity by submitting event plans, recaps, and social media screenshots

•Planning campus events for Victoria's Secret Pink•Creating social media content which promotes PINK as a brand•Taking photographs of planned events and editing the photographs using Adobe Lightroom

• Formulate a marketing plan, strategizing tactics on how to shape the program and carry out initiatives capturing at least 250 student leads, 20 clubs, and 5 professors interested in learning more about Adobe.• Plan and execute 4+ Adobe workshops teaching students how to best utilize Adobe applications.• Promote Adobe through content creation and advertising through personal social media channels, driving students’ awareness and interest, leading to increased activations of free Adobe Creative Cloud at Virginia Commonwealth University and grow brand awareness.