LAUNCH Technology Solutions is a high-touch boutique consulting firm focused on client outcomes through developing online business strategy and architecture of custom integrated toolsets over commerce platforms to build client capability. We expand on out-of-the-box automation and integrate data and workflow across tool sets. We offer strategy consulting services in which we advise on digital transformations when companies are ready to scale and mature their online business processes and upgrade tools. We guide adoption of new tools and methodology such as DevOps, Agile, Scrum, Kanban, ITIL, Lean Six Sigma.

Defined the “as a Service” model. Owned RACI for the customer experience, onboarding and service delivery. Wrote labor plan to support the creation of NOC, DevOps and Managed Services and ramp to scale to $20M - $50M yearly. Partnered with Account Management and Product Management to successfully negotiate enterprise level contracts.

Rebuilt TechOps organization into a well oiled machine. Led KIXEYE's transition from traditional, centralized, Technical Operations department to DevOps methodology while dramatically improving morale, and customer confidence. Rolled out a series of Infrastructure and DevOps tools, while automating services, which the internal teams then willingly adopted. Instilled a comprehensive onboarding and training regimen to fully prepare embedded engineers to become autonomous. Provided a series of stable, secure and scalable services to enable the success of KIXEYE's game teams. Responsible for removing roadblocks and ensuring the success of the Security, Networking, Monitoring and Reliability organizations.• Directly supervised Technical Operations Director, Security and Networking Director, Principle Architect, and led a teams of 100 - 30+ Engineers across the globe• P&L responsibility of $2M/mo • Improved employee satisfaction survey results dramatically (Scores of 9 of 10, from 3 of 10)• Installed customer service based business philosophy, and focused on increased customer satisfaction, thus reducing complaints and escalations by 95%• Reduced infrastructure spend company-wide by 60% by renegotiating hosting prices, consolidation, and migrations• Successfully migrated Battle Pirates (the largest game) from Internap to Softlayer, reducing hosting costs by 50%• Reduced operating costs by $2M/year with a company-wide hosting consolidation project• Became the go-to person for leadership training, and mentoring up to Director level • Changed organizational culture to a embrace a virtuous cycle for improvement

As a member of Peak’s Senior Leadership Team, I was responsible for advising the CEO and Founder on the strategic direction for the Business Operations, Marketing and HR departments. Supervised and mentored the internal team, including the HR Director, Business Analysts, Marketing Director, Marketing Managers, Technical Writers, Copywriters, Senior Programmers, , Videographer and team of outside contractors and vendors. • Assessed, documented and recommended options for areas of process improvement across all departments• Advised on new business processes and tools, replaced redundant internal systems with new technology and polices• Designed automated sales order process which eliminated redundancy and the possibility of human error• Owned marketing plan, strategy, tactics and budget • Defined and tracked Business Operations and Marketing’s organization, priorities and timelines• Established Marketing's metrics for success, and tactical decision making process, based on a data-driven system of reporting, analysis, and growth trends• Acted as the Subject Matter Expert for online marketing, which includes: web development, PPC, mass email campaigns, analytics, lead generation, conferences schedule and strategy, video creation and content distribution

"All things digital", I was asked to build digital program from the ground up. Responsible for the direction of the Random House imprint, Prima Games' digital program. Oversaw a team of Digital Product Managers, Online Marketing Managers, and Web and Mobile Programmers and contractors. Managed all digital product creation including Prima’s eCommerce website www.PrimaGames.com, stand-alone strategy websites, iPhone/iPad mobile apps, customized web applications, iBooks, Xbox Live Videos and Playstation Skinny Apps. Provided direction for online marketing and social media marketing.• Increased Madden NFL 12 campaign sales by 45% relative to previous highest sale year• Managed the development of a new community oriented eCommerce site• Raised monthly unique visitors by 800% at launch, and continues to grow• Social and online marketing efforts increased "likes" and "followers" by 280%• iPhone and iPad app sales have increased 1400% in one year

Led multi-channel marketing programs, and the day-to-day activities of online business operations. Directed internal teams including Customer Service/Sales, Programming and Shipping, as well as external contractors including Data Entry, Image Editing and Graphic Design professionals. • Boosted online sales by 1000% per month in 1 year.• SEO: Achieved #1 natural search results, for two targeted keywords• Authored and enforced all sales and site policies, as well as entire order process procedures.• Minimized errors in customer communications through the design of a template driven customer service email/live help program.• Rolled out an online product entry system, which allowed complex coding and pricing to be entered by non-technical staff.• Negotiated contracts with local and nationwide shippers. Then created an automated system to select the least expensive shipping option, lowering customer costs and increasing sale conversions by 50% in the first month.• Utilized online traffic reports, housing market trends and Google Analytics to identify and capitalize on buying trends, and to inform marketing purchase decisions.

Founded a successful, full-service Web Development and Hosting corporation that was sold in July 2009. Guided Web Development, Sales, Technical Support, and Project Management teams. • Sales exceeded $17 Million in 2007• Served as expert-level adviser for SaaS and eCommerce consultation• Offered professional eCommerce and customer Web Design for small to medium businesses• Provided services such as SSL, domain names, merchant accounts and payment processors• Notable clients included DuPont, Samsung and UC Davis Medical Center

Partnered in web development projects’ full life cycle, from potential customer introduction to finalization. Managed the technical support department, cooperated with the sales department, and managed projects within the development department.• Led web design and development.• Developed print design for marketing materials.• Served as technical support lead.• Provided server administration.• Directed project management.• Excelled as the search engine optimization specialist.• Assisted sales department with presentations.

Posted monthly and quarterly magazines and supplements online and created new graphics.• Coded CGI scripts with advanced features. • Manipulated PHP code and Banner Ad system. • Utilized HTML, PHP, MySQL, JavaScript, PERL, Dreamweaver, PhotoShop and Illustrator.

• Designed, coded & maintained the region’s first intranet site.• Automated the time card entry for company contractors by designing GUI which fed into SAP.